Out-of-home advertising worldwide

Statistics report on the out-of-home advertising market worldwide

Out-of-home advertising worldwide

A compilation of the latest statistics on the global out-of-home (OOH) advertising market. It includes a general and digital overview, regional spending, and information on the industry's leading players. The report also provides an outlook on the outdoor media segment worldwide.

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Table of contents

Global overview

9
  • Premium Statistic Ad media owners' revenue worldwide from 2023-2025
  • Premium Statistic Distribution of ad spend worldwide 2022-2026, by medium
  • Premium Statistic Annual out-of-home (OOH) advertising spending worldwide 2014-2023
  • Premium Statistic Change & CAGR in OOH ad spending worldwide 2024-2029
  • Premium Statistic Out-of-home (OOH) ad revenue's share in total advertising revenue worldwide 2014-2028
  • Premium Statistic Global OOH and DOOH advertising spending 2024-2028
  • Premium Statistic Distribution of the OOH advertising market value worldwide 2024-2029, by type
  • Premium Statistic Distribution of out-of-home (OOH) media revenue worldwide 2026, by channel
  • Premium Statistic Annual change in the OOH advertising market value worldwide 2022-2025, by type

Digital global overview

5
  • Premium Statistic Digital out-of-home (DOOH) advertising revenue worldwide 2024-2029
  • Premium Statistic Share of static inventory OOH ad media owners intended to digitize worldwide 2024
  • Premium Statistic Media owners' timelines for planned static OOH inventory digitization worldwide 2024
  • Premium Statistic Top methods for purchasing DOOH campaigns according to marketers worldwide 2024
  • Premium Statistic Attributes of OOH, DOOH, and prDOOH ads according to marketers worldwide 2024

Regional expenditures

7
  • Premium Forecast OOH advertising spending in Asia 2019-2030
  • Premium Forecast OOH advertising spending in North America 2019-2030
  • Premium Forecast OOH advertising spending in Europe 2019-2030
  • Premium Forecast OOH advertising spending in South America 2019-2030
  • Premium Forecast OOH advertising spending in Africa 2019-2030 (in million U.S. dollars)
  • Premium Forecast Revenue in the out-of-home advertising segment Australia & Oceania 2020-2030
  • Premium Forecast OOH advertising spending in Central America 2019-2030

Companies

11
  • Premium Statistic Leading out-of-home (OOH) advertising companies worldwide in 2023, by revenue
  • Premium Statistic JCDecaux's revenue 2011-2023
  • Premium Statistic Digital out-of-home (DOOH) revenue as a share of JCDecaux SE's revenue 2012-2023
  • Premium Statistic Clear Channel Outdoor Holdings, Inc.'s revenue 2014-2023
  • Premium Statistic Revenue share of Clear Channel Outdoor's selected regional segments 2023, by source
  • Premium Statistic Lamar Advertising Company's net revenue in the U.S. and Canada 2011-2023
  • Premium Statistic Lamar Advertising's revenue in the U.S. and Canada 2021-2023, by display ad type
  • Premium Statistic Outfront Media's revenue 2011-2023
  • Premium Statistic Outfront Media Inc.'s DOOH revenue in the U.S. and Canada 2017-2023, type of display
  • Premium Statistic Ströer SE & Co. KGaA's revenue 2006-2023
  • Premium Statistic Ströer SE & Co. KGaA's revenue 2023, by product group
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