Ad blocking in the United States

Statistics report on ad blocking in the United States

Ad blocking in the United States

This report has been compiled to provide statistical information about ad blocking in the United States.

Download your Report

  We value your privacy and will never rent or sell your email address.

Privacy

Table of contents

Global overview

6
  • Premium Statistic Digital advertising spending worldwide 2021-2027
  • Premium Statistic Largest digital ad markets worldwide 2020
  • Premium Statistic Invalid digital ad traffic share worldwide 2019, by region
  • Premium Statistic Adblocking: number of users 2013-2023
  • Premium Statistic Number of desktop adblock users worldwide 2013-2023
  • Premium Statistic Number of mobile adblock users worldwide 2013-2023

Demographics

5
  • Premium Statistic Awareness of ad blocking in the U.S. Q2 2020
  • Premium Statistic Ad blocking penetration in the U.S. 2014-2021
  • Premium Statistic Adblocking penetration rate in the U.S. Q2 2020, by age group
  • Premium Statistic Adblocking penetration rate in the U.S. Q2 2020, by gender
  • Premium Statistic Demand for ad blocking software in North America 2021, by country

Desktop vs. mobile

6
  • Premium Statistic Desktop ad block usage in the U.S. 2017-2021
  • Premium Statistic Desktop ad blocker usage in the U.S. 2021, by age
  • Premium Statistic Detected ad blocking sessions on computers in the U.S. 2020
  • Premium Statistic Mobile ad block usage in the U.S. 2017-2021
  • Premium Statistic Mobile ad blocker usage in the U.S. 2021, by age
  • Premium Statistic Detected ad blocking session on mobile devices in the U.S. 2020

Consumer attitudes

4
  • Premium Statistic Internet user attitudes towards online ads in the U.S. Q2 2020
  • Premium Forecast Attitudes towards online advertising in the U.S. 2024
  • Premium Statistic Reasons for adblocking use in the U.S. Q2 2020
  • Premium Statistic Whitelisting websites from ad blocking in the United States 2018-2020

Monetization

6
  • Premium Statistic Adblock monetization strategies used by publishers in the U.S. 2022
  • Premium Statistic Share of publishers using ad block recovery tech worldwide 2019
  • Premium Statistic Willingness to support Better Ads-certified websites in the U.S. 2020
  • Basic Statistic Acceptable Ads - key figures 2020
  • Premium Statistic eyeo GmbH revenue 2015-2021
  • Premium Statistic eyeo GmbH net income 2015-2021
Report this content
FURTHER REPORTS

Recommended and recent reports

  • OOH advertising in China
  • Radio advertising in Germany
  • Social media advertising in India
  • Social media advertising and marketing worldwide
  • X (formerly Twitter)
  • Advertising in the United Kingdom (UK)
  • Content marketing worldwide
  • Trade show and event marketing
  • B2B advertising and marketing in the U.S.
  • Digital advertising in the United Kingdom (UK)
  • Instagram advertising and marketing
  • Digital advertising in Europe
  • Programmatic advertising worldwide
  • Advertising in Turkey
  • Sports brands
  • Facebook usage in the United States
  • Advertising in Germany
  • TV advertising worldwide
  • Brands in India
  • E-mail usage in the United States

Recommended statistics

You may also be interested in...

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Statista report shop Go to reports

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)
Email
support@statista.com

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 9am - 5pm (SGT)

Contact Ayana Mizuno
Ayana Mizuno
Junior Business Development Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)
Email
eu.support@statista.com

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Email
latam@statista.com

Mon - Fri, 9am - 6pm (EST)