Media usage in Sweden

Statistics report on media usage in Sweden

Media usage in Sweden

This report presents a range of selected statistics and data about the media usage in Sweden. In addition to general data on media consumption, it contains relevant statistics on online and digital media, television, radio and podcast, print media, music, cinema and video, as well as gaming. Particular emphasis is placed on reach, time spent, and usage behavior.

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Table of contents

Overview

7
  • Basic Statistic Media use index in Sweden 2023
  • Premium Statistic Daily media usage in Sweden 2023, by medium
  • Premium Statistic Average time spent with media per day in Sweden 2009-2023
  • Premium Statistic Average time spent per day with media in Sweden 2023
  • Premium Forecast Most used media services in Sweden 2024
  • Premium Statistic Monthly household media spending share in Sweden 2023, by medium
  • Premium Statistic Monthly household media spending in Sweden 2022-2023

Online and digital media

7
  • Premium Statistic Daily usage of digital and online media in Sweden 2023
  • Premium Statistic Frequency of watching online television services in Sweden 2023
  • Premium Statistic Frequency of streaming movies and TV shows in Sweden 2023
  • Premium Forecast Most used publishing media services in Sweden 2024
  • Premium Statistic Frequency of reading daily newspapers online in Sweden 2022
  • Premium Statistic E-book reading frequency online in Sweden 2023
  • Premium Statistic Frequency of listening to music on the internet in Sweden 2022

TV and streaming

8
  • Premium Statistic Share of daily media usage time spent on watching traditional TV in Sweden 2009-2023
  • Premium Statistic Average daily TV viewing time in Sweden 2010-2023
  • Premium Statistic Average daily TV reach in Sweden 2009-2023
  • Premium Statistic TV channels in Sweden 2023, by audience share
  • Premium Statistic Ranking of TV programs in Sweden 2023, by number of viewers
  • Premium Statistic Share of individuals watching video streaming services per day in Sweden 2011-2023
  • Premium Statistic Frequency of watching online television services in Sweden 2023
  • Premium Statistic Average daily time spent streaming video in Sweden 2023, by gender and age

Radio and podcast

6
  • Premium Statistic Average daily time spent on listening to the radio in Sweden 2014-2023
  • Premium Statistic Daily radio usage in Sweden 2009-2023
  • Premium Statistic Daily radio consumption in Sweden in 2023, by age
  • Premium Statistic Ranking of radio networks in Sweden 2019-2022, by audience market share
  • Premium Statistic Share of individuals who have listened to web radio daily in Sweden 2009-2023
  • Premium Statistic Frequency of listening to podcasts in Sweden 2023

Print media

6
  • Premium Statistic Daily newspaper consumption in Sweden 2009-2023
  • Premium Statistic Ranking of city newspapers in Sweden 2020-2023, based on number of readers
  • Premium Statistic Evening newspapers in Sweden 2023, based on number of readers
  • Premium Statistic Daily magazine consumption in Sweden 2009-2023
  • Premium Statistic Daily book consumption in Sweden 2009-2023
  • Premium Forecast Print media usage in Sweden 2024

News

6
  • Premium Statistic Share of people using the following sources of news in Sweden 2024
  • Premium Statistic Share of individuals paying for online news in the Nordics 2022-2024
  • Premium Statistic Leading social media and messaging platforms for news in Sweden 2024
  • Premium Statistic Trust in news brands in Sweden 2024
  • Premium Statistic Ranking of offline news brands in Sweden 2024, by weekly reach
  • Premium Statistic Ranking of online news brands in Sweden 2024, by weekly reach

Music

5
  • Premium Statistic Average time spent listening to music in Sweden 2023, by gender and age
  • Basic Statistic Daily CD consumption in Sweden 2009-2023
  • Premium Statistic Daily CD and vinyl consumption in Sweden 2023 by gender and age
  • Premium Statistic Streaming music daily in Sweden 2009-2023
  • Premium Statistic Channels for new songs in Sweden 2022

Gaming

6
  • Premium Forecast Gamer penetration in Sweden 2017-2029
  • Premium Forecast Number of video gamers in Sweden 2017-2029
  • Premium Statistic Sweden daily video gaming penetration 2009-2022
  • Premium Forecast Hours spent on playing video games per week in Sweden 2024
  • Premium Forecast Most used devices for video games in Sweden 2024
  • Premium Forecast Video game purchases in Sweden 2024
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FURTHER REPORTS

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