Social media usage in France

Statistics report on social media usage in France

Social media usage in France

This report looks at social media usage in France, including the most popular online networks, user demographics, and usage behavior, as well as social media marketing and advertising in the country.

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Table of contents

Overview

5
  • Premium Statistic Social media: global penetration rate 2024, by region
  • Basic Statistic Social network users in selected countries in 2023 and 2029
  • Basic Statistic Social media: active usage penetration in selected countries and territories 2024
  • Premium Statistic Social media users in France 2020-2029
  • Premium Statistic Forecast of the social network user penetration rate in France 2019-2028

Benchmark

6
  • Premium Forecast Most used websites and online services by type in France 2024
  • Premium Forecast Most used social media platforms by type in France 2023
  • Premium Forecast Social network usage by brand in France 2024
  • Basic Statistic Leading social networks in France 2023, by reach
  • Premium Forecast Most used smartphone apps by type in France 2023
  • Basic Statistic Leading messaging apps and services in France 2023, by reach

Demographics

4
  • Basic Statistic Social network usage penetration in France 2022, by age group
  • Basic Forecast France social network users 2024, by generation
  • Basic Forecast France social network users 2024, by income
  • Basic Forecast France social network users 2024, by education

Leading platforms

6
  • Premium Forecast Facebook users in France 2019-2028
  • Premium Forecast Instagram users in France 2019-2028
  • Premium Forecast Twitter users in France 2019-2028
  • Premium Forecast Snapchat users in France 2019-2028
  • Premium Forecast TikTok users in France 2018-2028
  • Premium Forecast Pinterest users in France 2019-2028

Usage behavior

9
  • Premium Forecast Most common social media activities in France 2024
  • Basic Statistic Social media usage in France 2023, by age 
  • Basic Statistic Social network usage in France 2023, by frequency
  • Basic Statistic Social network usage frequency in France 2023, by age
  • Premium Statistic France: social media and video use 2023, by frequency
  • Basic Statistic Monthly time spent on selected mobile social apps in France 2023
  • Premium Forecast Most talked about products/topics online in France 2024
  • Premium Statistic Social referrals to e-commerce sites in France 2022-2024, by device
  • Basic Statistic French internet users and social media terms of use 2023

Marketing and advertising

8
  • Premium Statistic Social media ad spend in France 2019-2023
  • Premium Statistic Social media ad spend growth in France 2020-2023
  • Premium Statistic Leading social media used for video content by community managers in France 2023
  • Premium Statistic Leading social media used by community managers in France 2023
  • Premium Forecast Digital advertising touchpoints in France 2024
  • Premium Statistic Best organic results community managers' social network France 2023
  • Premium Statistic Social media ad reach in France 2024, by platform & gender
  • Premium Statistic Social media ad reach in France 2024, by platform
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FURTHER REPORTS

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