Snapchat

Statistics report about Snapchat

Snapchat

This report presents information on mobile social network and messenger app Snapchat. It provides benchmark comparisons regarding user metrics and user engagement as well the app's relevance on the current social media landscape.

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Table of contents

Overview

4
  • Premium Statistic Social media: global penetration rate 2024, by region
  • Basic Statistic Most popular global mobile messaging apps 2024
  • Premium Statistic Snapchat: usage penetration in selected countries and territories 2024
  • Basic Statistic Countries with the most Snapchat users 2024

Financials

10
  • Basic Statistic Snap worldwide annual revenue 2015-2023
  • Basic Statistic Snap worldwide annual revenue 2016-2023, by region
  • Basic Statistic Snap worldwide quarterly revenue 2015-2024
  • Basic Statistic Snap advertising spending 2015-2023
  • Basic Statistic Snap sales and marketing spending 2015-2023
  • Basic Statistic Snap research and development spending 2015-2023
  • Basic Statistic Snap worldwide EBITDA 2015-2023
  • Basic Statistic Snap worldwide net income 2015-2023
  • Basic Statistic Snap worldwide net income/loss 2015-2024, by quarter
  • Basic Statistic Snap top executive compensation 2015-2023

Benchmark

8
  • Basic Statistic Most well-known messenger services in the United States 2023
  • Basic Statistic Most well-known social networks in the United States 2023
  • Basic Statistic Media usage in an online minute 2023
  • Basic Statistic Most used social networks 2024, by number of users
  • Basic Statistic Global year-on-year social media audience growth 2024
  • Basic Statistic Gen Z: selected social media platforms in the U.S. 2020-2025
  • Basic Statistic Most downloaded mobile apps worldwide 2024
  • Basic Statistic Global leading downloads Android mobile apps 2024

Users

7
  • Premium Forecast Snapchat users worldwide 2019-2028
  • Premium Forecast Snapchat users in the United States 2019-2028
  • Basic Statistic Daily active users of Snapchat 2014-2024
  • Basic Statistic Daily active users of Snapchat 2014-2024, by region
  • Basic Statistic Snapchat: user data requests by U.S. federal authorities 2014-2023
  • Basic Statistic Snapchat: accounts removed H1 2023, by region
  • Premium Statistic Snapchat: reported content and accounts enforced H2 2023, by violation

Demographics

4
  • Premium Statistic Gender distribution of social media audiences worldwide 2024, by platform
  • Premium Statistic Snapchat: distribution of global audiences 2024, by age and gender
  • Basic Statistic Snapchat: distribution of global audiences 2024, by gender
  • Basic Statistic Snapchat: distribution of U.S. audiences 2024, by gender

Monetization

8
  • Basic Statistic Snap quarterly ARPU 2016-2024
  • Basic Statistic Snap quarterly ARPU 2016-2024, by region
  • Basic Statistic Snapchat: global subscription users 2023-2024
  • Premium Statistic Leading social media platforms used by marketers worldwide 2024
  • Premium Statistic Most used social media platforms among B2C and B2B marketers worldwide 2024
  • Premium Statistic Most important social media platforms for marketers worldwide 2024
  • Premium Statistic Changes in spending on digital platforms by marketers worldwide 2023
  • Premium Statistic Leading social media used by SMBs for advertising in the U.S. 2022
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