Parents online

Statistics report about online parents

Parents online

This report presents insights and statistics on the online usage of parents and highlights social media and mobile internet access among mothers in the United States.

Table of contents

Internet usage

4
  • Premium Statistic Leading mom lifestyle websites in the U.S. 2020, by visits
  • Premium Statistic Most searched parenting queries in the United States 2022
  • Premium Statistic U.S. mom connected device ownership 2018
  • Premium Statistic Daily U.S. mom media usage 2018

Online awareness

6
  • Basic Statistic Steps taken by parents worldwide to protect children's online identity 2018
  • Basic Statistic U.S. parent opinion on who should protect children online 2020, by ethnicity
  • Premium Statistic U.S. parents monitoring their young children's activities online 2020
  • Basic Statistic U.S. parents who limit how their young child uses smartphones and internet 2020
  • Basic Statistic U.S. parents who have never shared their children on social media 2020
  • Basic Statistic U.S. parents who think others share too much about kids on social 2020

Social media

3
  • Premium Statistic U.S. moms who access social media multiple times per day 2011-2018
  • Premium Statistic Leading social networks among U.S. moms 2018
  • Premium Statistic Most influential parenting-related Twitter accounts in the U.S. 2018

Online video

3
  • Basic Statistic U.S. parents of a young child whose child has watched YouTube videos 2020
  • Basic Statistic YouTube benefits for young children according to U.S. parents 2020
  • Basic Statistic YouTube: most subscribed kids content channels 2024

Online shopping

6
  • Premium Statistic Leading kids e-commerce sites in the U.S. 2019-2020, by average monthly visits
  • Premium Statistic Most searched kids products in the United States 2019-2020
  • Premium Statistic Most popular kids products in the U.S. 2019-2020, by year-on-year search growth
  • Premium Statistic Most popular kids products in the U.S. 2020, by search growth
  • Premium Statistic Share of kids e-commerce website traffic in the U.S. 2020, by device
  • Premium Statistic Share of desktop traffic to kids e-commerce websites in the U.S. 2019-2020

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