Advertising in Brazil

Statistics report on advertising in Brazil

Advertising in Brazil

A compilation of the latest data on advertising in Brazil, including global, regional (Latin American), and nationwide overview of the segment. The report details traditional and digital ad expenditures and distribution in the Brazilian market. It also features statistics about the consumers' perspective.

Download your Report

  We value your privacy and will never rent or sell your email address.

Privacy

Table of contents

Overview

7
  • Premium Statistic Ad media owners' revenue worldwide from 2023-2025
  • Premium Statistic Advertising spending worldwide 2024, by region
  • Premium Forecast Ad spending in selected markets worldwide 2024
  • Premium Statistic Advertising spending in Latin America 2022-2026
  • Premium Statistic Annual change in advertising spending in Latin America 2022-2026
  • Premium Forecast Advertising spending in selected countries in Latin America & the Caribbean 2017-2028
  • Premium Statistic Change in ad spending in selected countries in Latin America 2024

Advertising market in Brazil

5
  • Premium Statistic Advertising spending in Brazil 2022-2026
  • Premium Statistic Annual change in advertising spending in Brazil 2021-2026
  • Premium Statistic Ad spending distribution in Brazil 2023, by medium
  • Premium Statistic Top advertisers in Brazil 2022, by advertising spending
  • Premium Statistic Advertising spending of the Brazilian federal government 2018-2023

Agencies

6
  • Premium Statistic Distribution of advertising and marketing agencies in Brazil 2024, by segment
  • Premium Statistic Most profitable services according to advertising & marketing agencies in Brazil 2024
  • Premium Statistic Most effective client acquisition tactics according to ad agencies in Brazil 2024
  • Premium Statistic Activities advertising and marketing agencies outsourced the most in Brazil 2024
  • Premium Statistic Change in sales of advertising and marketing agencies in Brazil 2023
  • Premium Statistic Most effective creative agencies Latin America 2023

Digital advertising

9
  • Premium Statistic Digital advertising spending in Brazil 2015-2023
  • Premium Statistic Share of companies paying for online ads in Brazil 2019-2023
  • Premium Statistic Leading digital advertiser sectors in Brazil 2023, by share of online ad spending
  • Premium Statistic Leading brands in Brazil 2024, by estimated digital advertising spending
  • Premium Statistic Distribution of digital advertising spending in Brazil 2023, by device
  • Premium Statistic Digital ad spending distribution in Brazil 2023, by format
  • Premium Statistic Distribution of digital advertising spending in Brazil 2023, by purchase model
  • Premium Statistic Programmatic ad spend in Brazil 2017-2028
  • Premium Forecast Influencer advertising spending in Brazil 2019-2029

Traditional advertising

6
  • Premium Statistic TV advertising spending in Brazil 2019-2022, by type
  • Premium Statistic TV ad spending as a share e of total ad expenditure in Brazil 2016-2022, by type
  • Premium Statistic Out-of-home (OOH) advertising expenditure in Brazil 2018-2022
  • Premium Statistic Radio advertising expenditure in Brazil 2018-2022
  • Premium Statistic Newspaper advertising spending in Brazil 2009-2022
  • Premium Statistic Magazine advertising spending in Brazil 2009-2022

Consumer insights

9
  • Premium Statistic Trust in media in Brazil 2011-2023
  • Premium Statistic Main channels of new brand discovery Brazil Q3 2023
  • Premium Forecast Non-digital advertising touchpoints in Brazil 2024
  • Premium Forecast Digital advertising touchpoints in Brazil 2024
  • Premium Forecast Attitudes towards online advertising in Brazil 2024
  • Premium Forecast Most popular influencer genres in Brazil 2024
  • Premium Statistic Opinions on Facebook advertisements in Brazil 2023
  • Premium Statistic Most recalled audio advertising formats according to listeners in Brazil 2024
  • Premium Statistic Leading responses to out-of-home (OOH) advertising among consumers in Brazil 2023
Report this content
FURTHER REPORTS

Recommended and recent reports

  • OOH advertising in China
  • Radio advertising in Germany
  • Social media advertising in India
  • Social media advertising and marketing worldwide
  • X (formerly Twitter)
  • Advertising in the United Kingdom (UK)
  • Content marketing worldwide
  • Trade show and event marketing
  • B2B advertising and marketing in the U.S.
  • Digital advertising in the United Kingdom (UK)
  • Instagram advertising and marketing
  • Digital advertising in Europe
  • Programmatic advertising worldwide
  • Advertising in Turkey
  • Sports brands
  • Facebook usage in the United States
  • Advertising in Germany
  • TV advertising worldwide
  • Brands in India
  • E-mail usage in the United States

Recommended statistics

You may also be interested in...

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Statista report shop Go to reports

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)
Email
support@statista.com

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 9am - 5pm (SGT)

Contact Ayana Mizuno
Ayana Mizuno
Junior Business Development Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)
Email
eu.support@statista.com

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Email
latam@statista.com

Mon - Fri, 9am - 6pm (EST)