Online shopping behavior in the United Kingdom (UK)

Statistics report about online shopping behavior in the United Kingdom

Online shopping behavior in the United Kingdom (UK)

This report presents a selected range of statistics and data about online shopping behavior in the United Kingdom. Specifically, the report provides an in-depth look at online & mobile shopping, consumer habits, online food shopping attitudes, preferred online stores & retailers, and behavior regarding deliveries and returns.

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Table of contents

Overview

6
  • Premium Forecast Total retail e-commerce revenue in the United Kingdom 2017-2029
  • Premium Forecast Penetration rate of e-commerce in the UK 2020-2029
  • Basic Statistic Online share of retail sales in Great Britain July 2024, by sector
  • Basic Statistic Percentage of internet sales in household goods stores in Great Britain 2020-2024
  • Premium Statistic Percentage of internet sales in textile and apparel stores in Great Britain 2020-2024
  • Basic Statistic Percentage of internet sales in non-specialized stores in Great Britain 2020-2024

Device usage and conversions

5
  • Premium Forecast Most common devices for online purchases in the UK 2023
  • Premium Statistic Social referrals to e-commerce sites in the UK 2022-2024, by device
  • Basic Statistic British online shopper conversion rate 2021-2022
  • Premium Statistic British online shopper conversion rate 2021-2022, by device
  • Premium Statistic Cart abandonment rate in the UK 2024, by device

Online shopping behavior

5
  • Premium Forecast Most popular categories for online purchases in the UK 2024
  • Premium Forecast Attitudes towards online shopping in the UK 2024
  • Premium Forecast Biggest e-commerce payment brands in the UK 2024
  • Premium Statistic Leading sources of shopping inspiration for digital buyers in the UK 2022
  • Premium Statistic Social commerce revenue in the UK 2018-2027, by platform

Online food shopping

7
  • Premium Forecast Online food delivery users in the UK 2017-2028, by segment
  • Basic Statistic Percentage of internet sales in food stores in Great Britain 2018-2024
  • Basic Statistic Internet food retail sales value: monthly index in Great Britain 2018-2024
  • Basic Forecast United Kingdom: top online grocery stores 2023
  • Premium Statistic Share of shoppers buying groceries online in the UK 2023, by generation
  • Premium Statistic Most commonly purchased groceries when shopping online in the UK 2022, by category
  • Premium Statistic Frequency of online purchases of fresh food and beverages in the UK 2023

Favorite stores and retailers

5
  • Premium Forecast Most popular online shops in the UK 2024
  • Basic Forecast Top online stores in the UK 2023
  • Premium Statistic 2.64
  • Premium Forecast United Kingdom: Top 10 fashion online stores 2023
  • Premium Forecast Top Furniture & Homeware online stores in the UK in 2023

Online deliveries and returns

5
  • Premium Forecast Consumer preferences for future delivery options in the UK 2023
  • Premium Forecast Most returned online purchases by category in the UK 2024
  • Premium Statistic Consumer opinion on who should pay for online returns in the UK 2022
  • Premium Statistic Consumer opinion on who should pay for online returns in the UK 2022, by age
  • Premium Statistic Charging of online returns according to consumers in the UK 2022, by gender
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FURTHER REPORTS

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