LinkedIn

Statistics report about LinkedIn

LinkedIn

This report presents insights and statistics on business and employment network LinkedIn. It offers information on the business's finances, audiences, and premium subscribers, as well as a summary of industry benchmarks.

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Table of contents

Overview

4
  • Premium Statistic Global social network penetration 2019-2028
  • Basic Statistic Leading brands worldwide 2024, by brand value
  • Premium Statistic Countries with the most LinkedIn users 2024
  • Basic Statistic LinkedIn: countries with the highest audience reach 2024

Financials

6
  • Basic Statistic LinkedIn: annual revenue FY 2017-2024
  • Basic Statistic LinkedIn: annual revenue 2023, by segment
  • Premium Statistic LinkedIn: annual EBITDA 2019-2023
  • Premium Statistic LinkedIn annual ad revenue 2017-2027
  • Premium Statistic LinkedIn: annual premium accounts revenue 2019-2023
  • Premium Statistic LinkedIn: costs and expenses 2019-2023

Benchmark

4
  • Premium Forecast Most used social media platforms by type in the U.S. 2023
  • Premium Forecast Social network usage by brand in the U.S. 2024
  • Basic Statistic ACSI - U.S. customer satisfaction with online platforms 2023-2024
  • Premium Statistic Social media used to research new companies and employers in the U.S. 2022

Demographics

10
  • Premium Statistic LinkedIn: global users 2019-2023, by subscription type
  • Premium Statistic Gender distribution of social media audiences worldwide 2024, by platform
  • Basic Statistic LinkedIn: distribution of global audiences 2024, by age group
  • Basic Statistic LinkedIn: distribution of global audiences 2024, by gender
  • Basic Statistic LinkedIn: number of users in the United States 2018-2022
  • Premium Statistic LinkedIn: U.S. users 2023, by generation
  • Premium Statistic LinkedIn: U.S. users 2023, by gender
  • Premium Statistic LinkedIn: U.S. users 2024, by income
  • Premium Statistic LinkedIn: U.S. users 2023, by education
  • Basic Statistic LinkedIn: most frequently used member defined pronouns 2023

Traffic

4
  • Basic Statistic Web traffic referrers to LinkedIn.com 2024
  • Basic Statistic Distribution of LinkedIn.com traffic 2024, by country
  • Premium Statistic Total global visitor traffic to LinkedIn.com 2024
  • Basic Statistic Social media traffic referrers to LinkedIn.com 2024

Advertising

6
  • Premium Statistic Most important social media platforms for marketers worldwide 2024
  • Premium Statistic Most important social media platforms according to B2C & B2B marketers worldwide 2024
  • Premium Statistic Leading social media platforms used by marketers worldwide 2024
  • Premium Statistic Most used social media platforms among B2C and B2B marketers worldwide 2024
  • Premium Statistic Leading benefits of social media marketing according to marketers worldwide 2024
  • Premium Statistic Planned changes in use of selected social media for organic marketing worldwide 2024

Employees

6
  • Premium Statistic LinkedIn: global employees 2019-2023
  • Basic Statistic Global LinkedIn employees 2019-2023, by gender
  • Basic Statistic Global LinkedIn employees in leadership 2019-2023, by gender
  • Basic Statistic Global LinkedIn employees in technical roles 2023, by gender
  • Basic Statistic U.S. LinkedIn employees 2023, by race/ethnicity
  • Basic Statistic U.S. LinkedIn employees in leadership 2023, by ethnicity
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