Christmas season shopping in Europe

Statistics report on the Christmas season shopping in Europe

Christmas season shopping in Europe

This report provides insight into the European Christmas season. Specifically, it provides an overview of holiday shopping in Europe in general, followed by deep dives per country, namely the United Kingdom, Germany, France, Italy, and Spain. Per chapter, readers can learn about seasonal retail sales, average spending per consumer, Black Friday, and the trending use of generative AI during major sales events.

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Table of contents

Overview

6
  • Basic Statistic Christmas total retail spending in Europe 2024, by country
  • Premium Statistic Shopping intent on Black Friday and Cyber Monday 2024, by country
  • Basic Statistic Average budget for Black Friday shopping in selected European countries 2024
  • Premium Statistic Share of shoppers in selected countries who know what holiday gifts to buy 2024
  • Premium Statistic Consumers expecting to reduce non-food holiday season spending worldwide 2023
  • Basic Statistic Best European Christmas markets 2023-2024

United Kingdom

5
  • Premium Statistic Value of holiday season retail sales in the UK 2014-2024
  • Basic Statistic Average Christmas spending per head in the UK 2024, by region
  • Premium Statistic Average Christmas gifts spend per head in the UK 2019-2024, by category
  • Premium Statistic Black Friday: expected spending in the United Kingdom (UK) 2016-2024
  • Premium Statistic Shoppers who used/plan to use GenAI during Black Friday/Singles' Day in the UK 2024

Germany

6
  • Premium Statistic Value of holiday season retail sales in Germany 2014-2024
  • Premium Statistic Per capita spending on Christmas gifts in Germany 2011-2023
  • Premium Statistic Leading strategies for managing holiday expenses in Germany 2024
  • Premium Statistic Leading items consumers are likely going to give as Christmas gifts in Germany 2024
  • Premium Statistic Planned Black Friday spending compared to the previous year in Germany in 2024
  • Premium Statistic Shoppers who used/plan to use GenAI during Black Friday/Singles' Day in Germany 2024

France

6
  • Premium Statistic Value of holiday season retail sales in France 2021-2024
  • Premium Statistic Leading strategies for managing holiday expenses in France 2024
  • Premium Statistic Leading items consumers are likely going to give as Christmas gifts in France 2024
  • Premium Statistic Most popular product categories during Black Friday in France 2024
  • Premium Statistic Average budget for Black Friday shopping in France 2021-2024
  • Premium Statistic Shoppers who used/plan to use GenAI during Black Friday/Singles' Day in France 2024

Italy

5
  • Premium Statistic Value of holiday season retail sales in Italy 2021-2024
  • Premium Statistic Total Christmas spending percentage growth in Italy 2019-2024
  • Premium Statistic Average spending per capita on Christmas gifts in Italy 2016-2023
  • Premium Statistic Most popular gifts during holiday season in Italy 2023
  • Premium Statistic Average budget for Black Friday shopping in Italy 2022-2024

Spain

5
  • Premium Statistic Total Christmas consumer spending in Spain 2021-2024
  • Premium Statistic Spain: popular holiday shopping categories 2023
  • Premium Statistic Spain: expected Christmas spending in 2021-2023
  • Premium Statistic Spain: expected Black Friday spending in 2023
  • Premium Statistic Shoppers who used/plan to use GenAI during Black Friday/Singles' Day in Spain 2024
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