Brand KPIs for chocolate & candy bars: Lindt in India

Consumer Insights report

Brand KPIs for chocolate & candy bars: Lindt in India

This report is based on the performance of Lindt in India. Incorporating data from Statista’s Consumer Insights Brand KPIs survey, the report provides you with key consumer insights and benchmarks Lindt against the chocolate & candy bars industry overall and their competitors. Our data allows you to measure the brands position in the market by creating a profile using Statista's five key performance indicators: awareness, popularity, ownership, loyalty, and media buzz.

 

Topics include:

  • Brand profile
  • Brand KPIs & benchmarking

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Table of contents

Selected insights on brand KPIs for chocolate & candy bars: Lindt in India

  • Lindt's branding resonates with Gen X similarly to other brands in the industry
  • Lindt generally appeals to men more than women
  • Among Lindt enthusiasts, 51% fall under the high-income category
  • Among Lindt fans, 68% state that they get excited about chocolate & candy bar products
  • 71% of Lindt consumers display loyalty towards the brand

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