Connected TV in India

Statistics report about connected TV in India

Connected TV in India

This report has been compiled to provide statistical information about the connected TV segment of the television market in India. An overview of the internet and television landscape has been provided, followed by a chapter on the connected TV market. Additionally, the report covers the key market players, consumer trends, and connected TV advertising.

Download your Report

  We value your privacy and will never rent or sell your email address.

Privacy

Table of contents

Overview

6
  • Premium Forecast Number of households with internet access in India 2014-2029
  • Premium Statistic Wireless broadband subscribers in India 2016-2023
  • Premium Statistic Value of the TV industry in India 2007-2026
  • Premium Statistic Television viewership in India 2018-2023
  • Premium Statistic Number of paid video subscriptions in India 2018-2026
  • Premium Statistic Subscription revenue from digital media in India 2018-2026, by type

CTV market

3
  • Premium Statistic Devices used to consume television content in India 2023
  • Premium Statistic Connected TV penetration India 2022-2025
  • Premium Statistic Share of smart TV market in India H1 2023, by vendor

Market leaders

6
  • Premium Statistic Most viewed SVoD services in India in 2023
  • Premium Forecast Most common TV subscription brands in India 2024
  • Premium Statistic Most viewed addressable TV services in India in 2023
  • Premium Statistic Reliance Industries' M&E business revenue FY 2017-2023
  • Premium Statistic Revenue generated by Bharti Airtel's digital TV services FY 2020-2024
  • Premium Statistic Operating revenue of Tata Play Limited FY 2020-2024

Consumption trends

5
  • Premium Statistic Devices used for streaming India 2024
  • Premium Statistic Video streaming India 2024, by device
  • Premium Statistic Most popular video streaming services India 2024
  • Premium Statistic Frequency of using streaming service providers India 2024
  • Premium Statistic Preferred addressable TV genres in India in 2023

Advertising

5
  • Premium Statistic Connected TV ad revenue worldwide 2014-2025
  • Premium Statistic Expected budget increase in CTV ad spend worldwide 2022-2023
  • Premium Statistic Opinion on connected TV advertising in India in 2023
  • Premium Statistic CTV advertising spending India forecast 2021-2027
  • Premium Statistic Video streaming advertising reach India 2023, by platform
Report this content
FURTHER REPORTS

Recommended and recent reports

  • Art and culture in South Korea
  • Video gaming audiences in the United Kingdom (UK)
  • VR headsets
  • Netflix
  • Television industry worldwide
  • Media usage in the United States
  • Walt Disney Company
  • Streaming in the United States
  • Pay TV in the United States
  • Radio in the U.S.
  • Film industry in India
  • Music consumption in the U.S.
  • Mobile apps in the United Kingdom (UK)
  • Video streaming in the United Kingdom
  • Online TV in the United States
  • Video gaming in the United Kingdom (UK)
  • e-readers
  • Online video market in China
  • Media usage in Germany
  • Online radio in the U.S.

Recommended statistics

You may also be interested in...

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Statista report shop Go to reports

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)
Email
support@statista.com

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 9am - 5pm (SGT)

Contact Ayana Mizuno
Ayana Mizuno
Junior Business Development Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)
Email
eu.support@statista.com

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Email
latam@statista.com

Mon - Fri, 9am - 6pm (EST)