Sports advertising and marketing worldwide

Statistics report on sports advertising and marketing worldwide

Sports advertising and marketing worldwide

This report has been compiled to provide statistical information about sports advertising and marketing worldwide.

Table of contents

Overview

3
  • Basic Statistic Sports sponsorship revenue worldwide 2022-2030
  • Basic Statistic Ad value of athletes on social media worldwide 2022
  • Basic Statistic Ad value of female athletes on social media worldwide 2022

American football

6
  • Basic Statistic Biggest NFL sponsorship categories 2023
  • Basic Statistic Brands with the most NFL endorsement deals 2023
  • Basic Statistic Average cost 30-second advertisement Super Bowl U.S. broadcast 2002-2024
  • Premium Statistic Most viewed Super Bowl LVII online 2023
  • Premium Statistic Most popular brands running ads at Super Bowl LVII in the U.S. 2023
  • Premium Statistic Top brands mentioned on X during Super Bowl LVII 2023

Basketball & baseball

5
  • Premium Statistic Media value of sports sponsorships in the U.S. 2023
  • Premium Statistic Sponsorship value of sports team social media posts in the U.S. 2023
  • Basic Statistic NBA league & teams sponsorship revenue 2010-2023
  • Premium Statistic Sponsorship spending on teams in the NBA 2023/24
  • Basic Statistic MLB league sponsorship revenue 2010-2023

Cricket

5
  • Basic Statistic Cost of ads during the Cricket World Cup India 2019-2023
  • Premium Statistic Value of sports celebrity endorsements in India 2022-2023, by sport
  • Premium Statistic Value of sports celebrity endorsements in India 2022-2023
  • Premium Statistic Indian Premier League sponsors 2023, by type
  • Premium Statistic Value of IPL 2014-2023

Esports

10
  • Premium Forecast eSports revenue worldwide 2019-2028, by segment
  • Basic Forecast eSports industry size in the U.S. 2017-2027, by segment
  • Premium Forecast eSports revenue in South America 2018-2028, by segment
  • Premium Forecast eSports revenue in Asia 2023, by segment
  • Premium Forecast eSports revenue in Australia & Oceania 2023, by segment
  • Premium Forecast Forecasted e-sports revenue per user MENA 2018-2028, by country
  • Premium Statistic South Africa eSports revenue by sector 2014-2023
  • Premium Forecast eSports industry size in Italy 2017-2027, by segment
  • Premium Forecast eSports industry size in France 2017-2027, by segment
  • Premium Forecast eSports industry size in the UK 2017-2027, by segment

Olympic Games

6
  • Premium Statistic Summer Olympic Games broadcast revenue 1960-2020
  • Premium Statistic Summer Olympic Games NBC ad revenue 2020-2024
  • Basic Statistic Main motivations to watch the Olympics globally 2024
  • Basic Statistic Sports most likely to be watched at the Paris 2024 Olympics in the U.S.
  • Premium Statistic Likelihood of watching the Summer Olympics in the U.S. 2024, by platform type
  • Premium Statistic Media used to watch the Olympic Games in France 2024, by age

Soccer

8
  • Premium Statistic FIFA total revenue 2015-2023
  • Premium Statistic FIFA revenue 2015-2023, by stream
  • Premium Statistic FIFA: revenue from marketing rights 2003-2022
  • Premium Statistic Platforms used to watch the FIFA World Cup in Africa 2022
  • Basic Statistic UEFA total revenue 2005-2023
  • Premium Statistic UEFA revenue 2005-2023, by stream
  • Basic Statistic Cost of TV ads during Argentina matches Copa América 2024
  • Premium Statistic Ad perception of football fans MENA 2022

U.S. major leagurs

5
  • Premium Statistic Streaming apps to watch sports in the U.S. 2024
  • Premium Statistic Sports consumption in the U.S. 2023, by platform type
  • Premium Statistic Team sponsorship spending of major sports leagues in North America in 2023/24
  • Premium Statistic Team sponsorship revenue of major sports leagues in North America in 2023
  • Premium Statistic Team sponsorship revenue share of major sports leagues North America 2023

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