Online marketplaces in the United States

Statistics report on online marketplaces in the United States

Online marketplaces in the United States

This report presents insights and statistics on online marketplaces in the United States. It provides an overview of the leading third-party e-commerce platforms, as well as key e-commerce market figures. The report also zooms in on the U.S. market leader, Amazon. The final chapter includes data on the recent success of Chinese online marketplaces in the United States.

Table of contents

E-commerce overview

5
  • Premium Statistic Retail e-commerce sales in the U.S. 2000-2023
  • Premium Statistic Number of users of e-commerce in the U.S. 2020-2029
  • Premium Forecast Revenue per user of e-commerce in the U.S. 2020-2029
  • Premium Statistic Most used social commerce platforms by digital shoppers in the U.S. 2023
  • Premium Statistic Recommerce market value in the United States 2020-2028

Leading players

6
  • Premium Forecast Most popular online shops in the U.S. 2024
  • Premium Statistic Leading online marketplaces in the U.S. 2023, by GMV
  • Premium Statistic Most downloaded marketplace apps in the U.S. 2023
  • Basic Statistic Annual net sales of Amazon 2004-2023
  • Premium Forecast E-commerce net sales of walmart.com from 2014 to 2024
  • Basic Statistic eBay: annual net revenue 2013-2023

Amazon

7
  • Basic Statistic Net sales of Amazon in leading markets 2014-2023
  • Premium Statistic Amazon third-party seller share 2007-2024
  • Premium Statistic Amazon: most profitable sellers worldwide 2024, by category
  • Premium Statistic Main Amazon product categories for small and medium-sized business (SMB) sellers 2023
  • Basic Statistic Number of Amazon independent sellers in the U.S. 2023, by state
  • Premium Statistic Number of U.S. Amazon Prime users 2017-2024
  • Basic Statistic ACSI - U.S. customer satisfaction with Amazon.com 2023

Consumer behavior

7
  • Premium Statistic Main online platforms for product and brand discovery in the U.S. and the UK 2023
  • Premium Statistic Expected channels to spend on during Black Friday in the U.S. 2023
  • Premium Statistic Projected website usage for online holiday gift shopping in the U.S. 2023
  • Premium Statistic Share of consumers who complete beauty purchases online in the U.S. 2024, by channel
  • Premium Statistic Average spend on Amazon in the U.S. 2023, by generation
  • Premium Statistic Leading shopping apps for Gen Z in the U.S. 2023
  • Premium Statistic Leading shopping apps for millennials in the U.S. 2023

Chinese marketplaces in the U.S.

8
  • Premium Statistic Leading Chinese online marketplaces in the U.S. 2024
  • Premium Statistic Most purchased items on Chinese marketplaces in the U.S. 2024
  • Premium Statistic Unique visitors to Amazon, Temu, Shein, and AliExpress in the U.S. 2022-2023
  • Premium Statistic Online clothing shoppers who have used Shein or Temu in the U.S. 2023
  • Premium Statistic Shein app: monthly downloads in the U.S. 2017-2024, by device
  • Premium Statistic Monthly Temu app downloads in the U.S. 2022-2024
  • Premium Statistic Estimated active users of Temu in the U.S. 2022-2023
  • Premium Statistic TikTok users who have used TikTok Shop in the U.S. 2023, by TikTok use frequency

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