Sustainability in advertising & marketing in Europe

Statistics report on sustainability in advertising and marketing in Europe

Sustainability in advertising & marketing in Europe

This statistics report presents a range of statistics and facts about sustainability in advertising and marketing in Europe, with a focus on carbon emissions of advertisers. It also includes an overview of consumer habits and attitudes towards sustainability.

Download your Report

  We value your privacy and will never rent or sell your email address.

Privacy

Table of contents

Overview

3
  • Basic Statistic Global ecological footprint based on number of earths 2022
  • Premium Statistic Net zero emission target years according to advertisers worldwide 2023
  • Premium Statistic Net zero emission target years according to ad agencies worldwide 2023

Environmental impact and emissions

7
  • Premium Statistic Emissions generated by digital ad campaigns 2023
  • Premium Statistic Emissions generated by programmatic advertising worldwide 2023, by country
  • Premium Statistic Emissions generated per 1,000 programmatic ad impressions worldwide 2023, by country
  • Premium Statistic Most polluting websites of companies 2023
  • Premium Statistic Most polluting ad production activity areas worldwide 2023, by carbon emissions
  • Premium Statistic Leading sustainability aspects in digital advertising in Europe 2022
  • Premium Statistic Leading methods to drive CO₂e reduction in digital advertising in Europe 2022

Marketer use

8
  • Premium Statistic Most important marketing trends according to CMOs in Europe 2023
  • Premium Statistic Leading digital advertising industry challenges in Europe 2024
  • Premium Statistic Leading sustainability challenges in digital advertising in Europe 2022
  • Premium Statistic Sustainability as a focus for programmatic advertising in Europe 2024
  • Premium Statistic Presence of sustainability in media plans in Europe 2023, by stakeholder type
  • Premium Statistic Companies measuring digital advertising CO₂e in Europe 2022
  • Premium Statistic Impact of attention measurement on advertising sustainability in the UK 2023
  • Premium Statistic Role of sustainability in consumer behavior in Germany 2023

Consumer insights

4
  • Premium Statistic Leading factors that make a beauty product sustainable worldwide 2023
  • Premium Statistic Consumers more concerned about sustainability in 2023 than a year ago worldwide
  • Premium Statistic Top aspects of sustainability in advertising in Great Britain 2022
  • Premium Statistic Importance of measures to save CO₂ emissions in advertising in Great Britain 2022
Report this content
FURTHER REPORTS

Recommended and recent reports

  • OOH advertising in China
  • Radio advertising in Germany
  • Social media advertising in India
  • Social media advertising and marketing worldwide
  • X (formerly Twitter)
  • Advertising in the United Kingdom (UK)
  • Content marketing worldwide
  • Trade show and event marketing
  • B2B advertising and marketing in the U.S.
  • Digital advertising in the United Kingdom (UK)
  • Instagram advertising and marketing
  • Digital advertising in Europe
  • Programmatic advertising worldwide
  • Advertising in Turkey
  • Sports brands
  • Facebook usage in the United States
  • Advertising in Germany
  • TV advertising worldwide
  • Brands in India
  • E-mail usage in the United States

Recommended statistics

You may also be interested in...

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Statista report shop Go to reports

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)
Email
support@statista.com

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 9am - 5pm (SGT)

Contact Ayana Mizuno
Ayana Mizuno
Junior Business Development Manager– Contact (Asia)
Email
asia.support@statista.com

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)
Email
eu.support@statista.com

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Email
latam@statista.com

Mon - Fri, 9am - 6pm (EST)