Food shopping behavior in Italy

Statistics report on food shopping behavior in Italy

Food shopping behavior in Italy

This report presents a range of statistics and facts about food shopping behavior in Italy. It includes chapters dedicated to prices and expenditure, purchase channels, grocery store brands, private labels, online behavior, and food and diet choices.

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Table of contents

Price and expenditure

5
  • Basic Statistic Consumption expenditure on food and beverages of Italian households 2014-2022
  • Premium Statistic Food spending distribution in Italy H1 2023, by category
  • Basic Statistic Monthly food expenditure among young Italian consumers 2021, by category
  • Premium Statistic Italy: year-on-year change in spending on groceries by category 2023
  • Basic Statistic Change in habits following food prices increase Italy 2023

Store selection

6
  • Premium Forecast Grocery shopping by store type in Italy 2024
  • Premium Statistic Channel preferences for grocery purchases in Italy 2023
  • Premium Statistic Criteria of choice when choosing a grocery store in Italy 2022
  • Basic Statistic Factors that influence the selection of a grocery store for shopping in Italy in 2021
  • Basic Statistic Consumers shopping for groceries in supermarkets and hypermarket by age in Italy 2023
  • Basic Statistic Consumers shopping for groceries in discount stores by age in Italy 2023

Grocery brands

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  • Premium Forecast Grocery shopping by store brand in Italy 2024
  • Premium Statistic Grocery brand preferences when purchasing online vs. in store in Italy 2022
  • Premium Statistic Brand awareness of grocery retailers in Italy 2022
  • Premium Statistic Italy: preferred hypermarkets, supermarkets, & superettes by satisfaction index 2022
  • Premium Statistic Italy: preferred discount stores for groceries by satisfaction index 2022
  • Premium Statistic Penetration rate of leading discount stores Italy 2022
  • Premium Statistic Consumers who bought name brand groceries by macro-region Italy 2023
  • Premium Statistic Consumers who bought name brand groceries by age Italy 2023

Private labels

7
  • Premium Statistic Consumers who bought store brand or name brand groceries in Italy 2023
  • Premium Statistic Consumers who bought store brand groceries by macro-region Italy 2023
  • Premium Statistic Consumers who bought store brand groceries by age Italy 2023
  • Premium Statistic Change in purchase frequency of private label groceries among consumers in Italy 2023
  • Premium Statistic Factors when purchasing private label groceries among consumers in Italy 2023
  • Premium Statistic Consumer preference for supermarket or discount store private labels in Italy 2023
  • Premium Statistic Evolution of private label according to private label partner companies in Italy 2022

Online behavior

9
  • Premium Statistic Share of e-shoppers purchasing groceries online in Italy 2023
  • Premium Statistic Share of consumers purchasing groceries online in Italy 2023, by type of platform
  • Premium Forecast Online grocery & beverage shopping by store brand in Italy 2024
  • Premium Forecast Groceries & beverages purchased online by category in Italy 2024
  • Premium Statistic Distribution of online purchases of grocery products in Italy 2023, by frequency
  • Premium Statistic Share of e-shoppers purchasing fresh food & beverages online in Italy 2023
  • Premium Statistic Distribution of online purchases of fresh food and beverages in Italy 2023
  • Premium Statistic Main purchase drivers of online grocery shopping in Italy 2023
  • Premium Statistic Main reasons consumers do not purchase groceries online in Italy 2023

Food choice

5
  • Premium Forecast Regularly consumed groceries in Italy 2024
  • Premium Statistic Survey: food choices in Italy 2023, by category
  • Premium Statistic Share of consumers of gluten-free products in Italy in 2023, by gender
  • Premium Statistic Share of consumers of free-from products in Italy in 2023
  • Premium Statistic Share of consumers of lactose-free products in Italy in 2023, by gender
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