Media: market data & analysis

Market Insights report

Media: market data & analysis

Media encompasses audiovisual media and applications distributed to end users in digital formats via the internet. This includes digital video content (professional films, series, and shows), digital music available for download or streaming over the internet, digital video games for various devices, and (electronic) publications (ePublishing), such as books, magazines, and newspapers in digital versions for eReaders or tablets. The global revenue, totaling $1,614.3 billion in 2024, is projected to increase to $1,849.5 billion by 2027.

What's Included?

  • All relevant data, including market size and forecasts up to 2027
  • Regional developments with a focus on: United States, China, and Europe
  • COVID-19 and Russia-Ukraine War forecasts
  • Trends and market analyses
  • Segment deep dives
  • Company profiles

Note: The report is available only in English.

Table of contents

By inventing the letterpress in 1450, Johannes Gutenberg laid the foundation for the reproduction of information on a massive scale. During the following centuries, this progress not only covered books, it also lead to the development of other media like music and videos becoming mass products as well. While radio and TV contributed to this emerging knowledge society in an analog way, PCs and the internet made the shift to the digital world. Now books, music, videos, and also video games are easily accessible on almost any device from anywhere in the world.

With this report we provide a comprehensive overview of the state of the Media market as it is today as well as a prognosis with detailed information on six different market markets in the areas of TV & Video, Games, Music, Radio & Podcast, Newspapers & Magazines, Cinema and Books. Besides all relevant market figures such as total and average revenues, and user and subscription numbers for the years from 2017 to 2027, we furthermore give detailed insights on current trends, key players, and important background knowledge of the Media market.

Comparing the three major Media markets – the U.S., China, and Europe – the U.S. is the biggest market in 2024 and will still be by 2027.

Driven by the expansion of mobile internet access and growing connection speed rates, the increasing number of mobile and streaming devices leads to a steady growth in demand for all types of Media. Particularly Asian countries demonstrate how increasing prosperity results in an exploding desire for knowledge, culture and entertainment. Thus, Media of all forms provide the perfect source for satisfying these needs.

Note: CAGR: Compound Annual Growth Rate

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