Market Insights report
Hard seltzer, also referred to as spiked seltzer or hard sparkling alcohol water, is an alcoholic beverage with carbonated water and often contains fruit flavoring. Typically, it is clear and colorless, with an alcohol content of 4–6% alcohol by volume (ABV).
Key players include White Claw, Smirnoff, Anheuser-Busch InBev (e.g., Bud Light, and Michelob).
This report gives an overview of the Alcoholic Drinks market from an international perspective. The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to the whole population. The data only covers at-home sales (e.g., sales via supermarkets, hypermarkets, convenience stores).
The United States has been at the forefront of the Hard Seltzer trend, with several established and emerging brands competing for market share. However, the trend is now spreading to other countries, including the United Kingdom, Canada, Australia, and several European nations. Each country has its own unique preferences when it comes to flavors and branding, leading to the development of localized Hard Seltzer offerings.
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Note: CAGR: Compound Annual Growth Rate / average growth rate per year
Hard seltzer, also referred to as spiked seltzer or hard sparkling alcohol water, is an alcoholic beverage with carbonated water and often contains fruit flavoring. Typically, it is clear and colorless, with an alcohol content of 4–6% alcohol by volume (ABV).
Key players include White Claw, Smirnoff, Anheuser-Busch InBev (e.g., Bud Light, and Michelob).
This report gives an overview of the Alcoholic Drinks market from an international perspective. The market comprises revenue and average revenue per capita, volume and average volume per capita, price per liter, as well as sales channels. Per capita figures refer to the whole population. The data only covers at-home sales (e.g., sales via supermarkets, hypermarkets, convenience stores).
Revenue is expected to increase from US$ 25.6 billion in 2022 to US$ 53.1 billion in 2028 with a CAGR of 12.93%.
The United States has been at the forefront of the Hard Seltzer trend, with several established and emerging brands competing for market share. However, the trend is now spreading to other countries, including the United Kingdom, Canada, Australia, and several European nations. Each country has its own unique preferences when it comes to flavors and branding, leading to the development of localized Hard Seltzer offerings.
Note: CAGR: Compound Annual Growth Rate / average growth rate per year
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