Top 100 companies: Social Media

One of the defining phenomena of the present times reshaping the world as we know it, is the worldwide accessibility to the internet. The lovechild of the World Wide Web is social media, which comes in many forms, including blogs, forums, business networks, photo-sharing platforms, social gaming, microblogs, chat apps, and finally social networks. In 2023, the global number of social media users amounted to 4.8 billion. The United States was the leading worldwide market for social media advertising expenditure, with a total of US$56.68 billion by the end of 2021, followed by China and the UK, with US$45.1 billion and US$8.2 billion, respectively. This Company Insights data table shows essential KPIs of the world’s leading companies associated with the “Social Media” trend. It ranks them by overall revenue and includes household names such as Meta Platforms and ByteDance Ltd.