Mobile payment: Volksbank Raiffeisenbank - Digitale Karten users in Germany

Consumer Insights report

Mobile payment: Volksbank Raiffeisenbank - Digitale Karten users in Germany

This report offers the reader a comprehensive overview of Volksbank Raiffeisenbank - Digitale Karten users in Germany: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Volksbank Raiffeisenbank - Digitale Karten users in Germany (''brand users'') against German mobile payment users in general (''category users''), and the overall German consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on mobile payment: Volksbank Raiffeisenbank - Digitale Karten users in Germany

  • Like other mobile payment services, Volksbank Raiffeisenbank - Digitale Karten has a high share of users that are Millennials
  • Volksbank Raiffeisenbank - Digitale Karten is more popular among female mobile payment users than male mobile payment users
  • Just like mobile payment users in general, Volksbank Raiffeisenbank - Digitale Karten users are relatively likely to have a high income
  • Volksbank Raiffeisenbank - Digitale Karten users are more likely to live in small towns than mobile payment users in general
  • Being successful is less important to Volksbank Raiffeisenbank - Digitale Karten users than to other mobile payment users

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