Social commerce in Indonesia

Statistics report on social commerce in Indonesia

Social commerce in Indonesia

This report provides statistical information on social commerce in Indonesia. Data compiled in this report presents a general overview of social commerce worldwide as well as in Indonesia, followed by facts and figures on social commerce usage, social commerce platforms, live shopping, as wells as consumer behavior and preferences.

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Table of contents

Overview

6
  • Premium Statistic Social commerce as share of total e-commerce worldwide 2018-2028
  • Premium Statistic Share of online spending APAC 2024, by country
  • Premium Statistic Share of social commerce shoppers APAC 2024, by country
  • Premium Statistic GMV of e-commerce market in Indonesia 2019-2030
  • Basic Statistic Number of users of social media advertising in Indonesia 2019-2028
  • Premium Statistic Indonesia: social network penetration Q3 2023

Social commerce usage

7
  • Premium Statistic Share of social media shoppers Indonesia 2022
  • Premium Statistic Influence of social media on purchase decisions Indonesia 2022, by category
  • Premium Statistic Social media influence on buying behavior Indonesia 2022
  • Premium Statistic Usage of social media for direct purchase Indonesia 2022
  • Premium Statistic Usage of conversational commerce Indonesia 2022
  • Premium Statistic Types of items purchased using social media Indonesia 2023
  • Premium Statistic Leading sources of inspiration for online shoppers Indonesia 2022

Social commerce platforms

7
  • Premium Statistic Commonly used social media platforms for social commerce Indonesia 2023
  • Premium Statistic Commonly used social media platforms for social commerce Indonesia 2023, by gender
  • Premium Statistic Commonly used social media platforms for social commerce Indonesia 2023, by age
  • Premium Statistic Intention to shop on social media Indonesia 2022, by platform
  • Premium Statistic Intention to shop on social media Indonesia 2022, by platform and income level
  • Premium Statistic Usage of social media for brand research Indonesia Q3 2023, by platform type
  • Premium Statistic Online purchase channels delivering the best experience Indonesia 2022

Live shopping

7
  • Premium Statistic Consumers having already purchased via live commerce 2023, by country
  • Premium Statistic Leading platforms to watch live shopping Indonesia 2022
  • Premium Statistic Leading social media platforms to watch live shopping Indonesia 2022
  • Premium Statistic Most popular products bought from live shopping promotion Indonesia 2022
  • Premium Statistic Interest in buying items from live shopping promotion Indonesia 2022
  • Premium Statistic Reasons for purchasing from live shopping promotion Indonesia 2022
  • Premium Statistic Most preferred time to watch and shop from live shopping promotion Indonesia 2022

Consumer behavior and preferences

5
  • Premium Statistic Social commerce awareness Indonesia 2022
  • Premium Statistic Frequency of purchasing something using social media Indonesia 2023
  • Premium Statistic Main drivers of purchases on social media Indonesia 2023
  • Premium Statistic Main drivers for not making purchases on social media Indonesia 2023
  • Premium Statistic Behavior of luxury shoppers related to social media Asia 2024
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