Advertising in Eastern Europe and Central Asia

Statistics report on the advertising markets in Eastern Europe and Central Asia

Advertising in Eastern Europe and Central Asia

This report presents statistics and charts about the advertising market in Eastern European and Central Asian countries, with a focus on Azerbaijan, Belarus, Georgia, Kazakhstan, Moldova, and Ukraine. It includes data on their advertising spending, growth rates, and the leading channels.

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Table of contents

Overview

4
  • Premium Forecast Advertising spending in Eastern Europe 2017-2030
  • Premium Forecast Advertising spending in Central Asia 2017-2030
  • Premium Forecast Ad spend in Eastern Europe & Central Asia 2024, by country
  • Premium Forecast Advertising spend growth in Eastern Europe & Central Asia 2024, by selected country

Belarus

5
  • Premium Statistic Advertising spending in Belarus 2016-2023, by medium
  • Premium Statistic Advertising spending growth in Belarus 2023, by medium
  • Premium Statistic Advertising expenditure share in Belarus 2023, by medium
  • Premium Forecast Digital advertising spending share in Belarus 2020-2030
  • Premium Statistic Digital retail media ad revenue in Belarus 2022-2024

Kazakhstan

7
  • Premium Statistic Advertising expenditure in Kazakhstan 2017-Q3 2023
  • Premium Statistic Press advertising expenditure in Kazakhstan 2017-Q3 2023
  • Premium Statistic Advertising spending growth in Kazakhstan Q1-Q3 2023, by medium
  • Premium Statistic Television advertising expenditure in Kazakhstan 2017-Q3 2023
  • Premium Statistic Internet advertising expenditure in Kazakhstan 2017- Q3 2023
  • Premium Statistic Advertising expenditure share in Kazakhstan 2022, by category
  • Premium Statistic Leading advertisers in Kazakhstan 2022, by market share

Moldova

4
  • Premium Forecast Advertising spending in Moldova 2017-2030
  • Premium Statistic Advertising sales revenue in Moldova 2022, by medium
  • Premium Statistic Advertising sales revenue share in Moldova 2022, by medium
  • Basic Statistic Leading TV advertisers in Moldova 2024, by GRP

Russia

6
  • Premium Statistic Advertising expenditure in Russia 2021-2024
  • Premium Statistic Advertising market growth in Russia 2010-2024
  • Premium Statistic Advertising spending in Russia 2023, by medium
  • Premium Statistic Online advertising and marketing revenue in Russia 2023, by segment
  • Premium Forecast Digital advertising spending share in Russia 2018-2028, by device
  • Premium Statistic Leading advertisers in Russia 2023, by budget

South Caucasus

7
  • Premium Forecast Advertising spending in the South Caucasus 2017-2030, by country
  • Premium Statistic Advertising revenue in Azerbaijan 2010-2023
  • Premium Statistic Ad revenue as a GDP share in Azerbaijan 2010-2023
  • Premium Statistic Radio advertising revenue in Georgia 2019-2023
  • Premium Statistic Share of radio advertising revenue in Georgia 2023, by type
  • Premium Statistic TV advertising revenue in Georgia 2019-2023
  • Premium Statistic Share of TV advertising revenue in Georgia 2023, by segment

Uzbekistan

6
  • Premium Statistic Advertising expenditure in Uzbekistan 2022-2024
  • Premium Statistic Advertising expenditure share in Uzbekistan 2022-2024, by medium
  • Premium Statistic TV advertising expenditure share in Uzbekistan H1 2023, by category
  • Premium Statistic OOH advertising spend share in Tashkent 2023, by industry
  • Premium Statistic Attitude toward ads in Uzbekistan 2023, by medium
  • Premium Statistic Most memorable ad formats in Uzbekistan 2023

Ukraine

7
  • Premium Statistic Advertising expenditure in Ukraine 2011-2024
  • Premium Statistic Advertising expenditure in Ukraine 2011-2024, by medium
  • Premium Statistic Digital advertising spend share in Ukraine 2019-2024
  • Premium Statistic Digital advertising expenditure in Ukraine 2019-2024
  • Premium Statistic Digital advertising spending in Ukraine 2023-2024, by format
  • Premium Statistic Digital advertising budget share in Ukraine 2023, by format
  • Premium Statistic Advertising spending share on Meta platforms in Ukraine 2023, by category
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