
Federica Laricchia
Research expert covering the global consumer technology industry
Get in touch with us nowAccording to a survey conducted in the United Kingdom between July 2023 and June 2024, 98 percent of Gen Z respondents had a smartphone. By contrast, only 30 percent of them owned a digital camera.
Everything on "Gen Z and consumer tech" in one document: edited and divided into chapters, including detailed references.
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Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation
Overview
Device ownership
Smartphones
Tablets and PCs
Consumption
Special focus: Gen Z and social media in the U.S.