Mobile carriers: Google Fi customers in the United States

Consumer Insights report

Mobile carriers: Google Fi customers in the United States

This report offers the reader a comprehensive overview of Google Fi customers in the United States: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Google Fi customers in the United States (''brand users'') against U.S. smartphone users in general (''category users''), and the overall U.S. consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on mobile carriers: Google Fi customers in the United States

  • Google Fi is more popular among Generation Z than other mobile carriers
  • A relatively high share of Google Fi customers have a college degree
  • Google Fi customers are more likely to live in cities and urban areas than smartphone users in general
  • Flickr is more popular among Google Fi customers than the average smartphone user

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