Sex toy market in the United States

Statistics report on the sex toy market in the United States

Sex toy market in the United States

This report provides information on the sex toy market in the United States. The first chapter offers an overview of the sex toy and sexual wellness global market, and is followed by a U.S.-focused chapter. Key data on sex toy usage and attitudes and leading sex toy products in the United States follows, as well as an in-depth look at the leading sales channel and demographics.

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Table of contents

Global market overview

8
  • Premium Statistic Size of the sex toy market worldwide 2016-2030
  • Premium Statistic Retail sales value of the global sexual wellness devices market 2016-2026
  • Premium Statistic Retail sales share of the global sexual wellness devices market 2021, by region
  • Premium Statistic Number of sextech devices in use worldwide 2020-2025
  • Premium Statistic Number of sextech devices in use globally 2020-2025, by region
  • Premium Statistic Global sexual wellness devices market 2021, by channel
  • Premium Statistic Online share of the sexual wellness devices market 2019-2022, by country
  • Premium Forecast Top erotic online stores worldwide 2023

The U.S. market

4
  • Premium Statistic Market value of sexual wellness devices in the U.S. 2021, by product category
  • Premium Statistic Retail sales share of sexual wellness devices in the U.S. 2019-2022, by sales channel
  • Premium Statistic Dollar sales of personal care products in U.S. C-stores 2023, by segment
  • Premium Statistic Channels used to purchase sex toys online in the U.S., UK, and France 2021

Sex toy usage and attitudes

6
  • Basic Statistic Interest in learning about the sexual wellness industry in the U.S. 2022
  • Basic Statistic Number of people who own sex toys in the U.S. in 2017 and 2022
  • Basic Statistic Number of people who use sex toys at least once a week in the U:S. 2017 and 2022
  • Basic Statistic Frequent sex toy users in the U.S. 2020-2021
  • Premium Statistic Sex toy usage preferences in the U.S. 2022
  • Basic Statistic Opinions on sex toys being taboo in the U.S. 2022

Leading sex toy products

8
  • Premium Statistic Most searched sex toys on Google worldwide 2021
  • Basic Statistic Opinions of consumers on sexual wellness product types in the U.S. 2022
  • Premium Statistic Most used sex toy categories in the U.S. 2022
  • Premium Statistic Leading types of sex toys used during sex in the U.S. 2022
  • Premium Statistic Leading types of sex toys in the U.S. 2022
  • Premium Statistic Leading types of sex toys among men in the U.S. 2022
  • Premium Statistic Leading types of sex toys among women in the U.S. 2022
  • Basic Statistic What is the most popular type of vibrator in the United States in 2022?

Sales channels

7
  • Premium Statistic Where do people buy sex toys in the United States in 2022?
  • Basic Statistic Preferred sales channel for erotic toy shopping during Black Friday in the U.S. 2022
  • Premium Statistic Number of adult shops per 100,000 in the US, by state 2021
  • Premium Statistic Average review score of sex toy shops in US, by state 2021
  • Premium Statistic Consumers' views on online sexual wellness product purchases in the U.S. 2022
  • Premium Statistic Interest in online buying of sexual wellness products in the U.S 2022
  • Premium Forecast Top erotic online stores U.S. 2023

Consumer demographics

10
  • Premium Statistic Share of people who own sex toys in the U.S. 2022, by age
  • Premium Statistic Share of people who own sex toys in the U.S. 2022, by gender
  • Premium Statistic Arguments for purchasing from a sexual wellness brand in the U.S. 2022, by generation
  • Basic Statistic Arguments for purchasing from a sexual wellness brand in the U.S. 2022, by gender
  • Premium Statistic Reasons not to purchase sexual wellness products in the U.S 2022, by generation
  • Basic Statistic Reasons not to purchase sexual wellness products in the U.S 2022, by gender
  • Premium Statistic Interest in online buying of sexual wellness products in the U.S 2022, by generation
  • Premium Statistic Interest in online buying of sexual wellness products in the U.S 2022, by gender
  • Premium Statistic U.S. consumers' views on online sexual wellness product purchases 2022, by generation
  • Basic Statistic U.S. consumers' views on online sexual wellness product purchases 2022, by gender
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