Online search usage in India

Statistics report about online search usage in India

Online search usage in India

This report has been compiled to provide statistical information about the use of search engines in India. Following a top-down model, it provides a global overview of online search trends followed by the Indian search market, bifurcated into the desktop and mobile segments. A chapter has been dedicated to online search behavior, search advertising, and the use of virtual assistants, respectively.

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Table of contents

Global overview

5
  • Basic Statistic Most frequent online search queries on Google globally 2024
  • Premium Statistic Most frequently asked questions on Google worldwide 2024
  • Basic Statistic Global market share of leading desktop search engines 2015-2024
  • Premium Statistic Search ads CTR worldwide 2018-2024
  • Premium Statistic Impact of AI on website traffic anticipated by digital marketers worldwide 2023

Domestic overview

4
  • Premium Forecast Internet users in India 2014-2029
  • Premium Statistic Reasons to use the internet India Q3 2023
  • Premium Forecast Most used websites and online services by type in India 2024
  • Premium Statistic Leading search engines in India 2018-2024, by market share

Desktop search market

3
  • Premium Statistic Share of Google in desktop search market India 2019-2024
  • Premium Statistic Share of Bing in desktop search market India 2019-2024
  • Premium Statistic Share of Yahoo in desktop search market India 2021-2024

Mobile search market

3
  • Basic Statistic Share of Google in mobile search market India 2019-2024
  • Basic Statistic Share of Bing in mobile search market India 2019-2024
  • Basic Statistic Share of DuckDuckGo in mobile search market India 2022-2024

Search behavior

5
  • Premium Statistic Leading Google search queries in India 2023
  • Premium Statistic Most searched shopping queries on Google in India 2023
  • Premium Statistic Share of online searches for international travel destination in India 2023
  • Premium Forecast Flight search engine online bookings by brand in India 2024
  • Premium Statistic People who researched online to make a viewing decision India 2022, by vertical

Advertising

3
  • Premium Forecast Revenue of the search advertising market APAC 2022, by country
  • Premium Statistic Share of digital ad spends India 2023, by format
  • Premium Forecast Search advertising revenue India 2022, by platform

Smart assistants

3
  • Premium Statistic Means of accessing online information India Q3 2023
  • Premium Forecast Smart speaker ownership by brand in India 2024
  • Premium Statistic Main features in use for smart speakers in India 2023
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