Digital shopping behavior in South Korea

Statistics report about digital shopping behavior in South Korea

Digital shopping behavior in South Korea

This report provides insights into the digital shopping behavior of South Korean consumers. It presents an overview and statistics about digital shopping channels, leading websites and and mobile applications, before focusing on mobile shopping. Lastly, it includes data about the consumers' behavior when shopping digitally.

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Table of contents

Overview

8
  • Premium Statistic South Korea: internet penetration 2000-2023
  • Premium Statistic Digital and non-digital consumer share South Korea 2021
  • Premium Statistic Distribution of digital consumption South Korea 2021, by age group
  • Premium Statistic E-commerce shopping usage rate South Korea 2019-2021
  • Premium Statistic E-commerce sales growth in South Korea 2016-2024
  • Basic Statistic E-commerce sales volume South Korea 2010-2023
  • Basic Statistic Online shopping transaction value South Korea 2023, by category
  • Premium Statistic Channels of e-commerce used South Korea 2022

Online shopping channels

6
  • Premium Statistic E-commerce shopping channel usage rate South Korea 2023, by channel
  • Premium Statistic Social media shopping platforms usage rate South Korea 2017-2021
  • Premium Statistic TV home shopping usage rate South Korea 2017-2021
  • Premium Statistic PC-based internet shopping usage rate South Korea 2017-2021
  • Premium Statistic Smartphone shopping usage South Korea 2023, by age
  • Premium Statistic Quick commerce usage rate South Korea 2022

Leading shopping websites & apps

4
  • Premium Statistic Most popular online shopping websites South Korea 2024, by number of visitors
  • Premium Statistic E-commerce application download number South Korea 2020-2022
  • Premium Statistic General mobile shopping mall unique user number South Korea 2022-2023, by app
  • Premium Statistic Usage rate of paid memberships for mobile shopping apps South Korea 2022, by age

Mobile shopping

4
  • Basic Statistic South Korea: mobile phone internet users 2019-2029
  • Premium Statistic Mobile shopping usage South Korea 2017-2023
  • Premium Statistic Most used device while shopping online South Korea 2022
  • Premium Statistic Mobile shopping usage South Korea 2023, by gender

Consumer behavior

7
  • Premium Statistic Monthly average expenditure on online shopping South Korea 2023
  • Premium Statistic Leading payment methods when online shopping South Korea 2023
  • Premium Statistic Online shopping frequency per month South Korea 2023
  • Premium Statistic Change in usage of online purchases South Korea 2022
  • Premium Statistic Reasons to discontinue shopping online South Korea 2022
  • Premium Statistic Reasons to continue shopping online South Korea 2022
  • Premium Statistic Plans for future online shopping South Korea 2022
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