Advertising worldwide

Statistics report on advertising worldwide

Advertising worldwide

This report compiles the latest data on the global advertising industry. It provides an overview and a regional breakdown of the sector. The statistics report delves into traditional and digital media before displaying information on ad agencies and their business worldwide.

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Table of contents

Overview

5
  • Premium Statistic Ad media owners' revenue worldwide from 2023-2025
  • Premium Statistic Annual change in advertising spending worldwide 2022-2024, by region
  • Premium Statistic Distribution of ad spend worldwide 2022-2026, by medium
  • Premium Forecast Ad spending in selected markets worldwide 2024
  • Premium Statistic Most creative advertising markets worldwide 2023

Regional breakdown

8
  • Premium Statistic Advertising spending worldwide 2024, by region
  • Basic Statistic Estimated revenue of the ad, PR, and related services industry in the U.S. 2004-2022
  • Premium Forecast Revenue in the advertising market Canada 2020-2030
  • Premium Statistic Advertising spending APAC 2014-2023
  • Premium Statistic Advertising spending in Western Europe 2014-2026
  • Premium Statistic Advertising spending in Latin America 2014-2023
  • Premium Forecast Advertising spending in Africa 2017-2029
  • Premium Statistic Advertising spending in CEE 2022-2026

Traditional media

5
  • Premium Statistic TV advertising revenue worldwide 2018-2028
  • Premium Statistic Annual out-of-home (OOH) advertising spending worldwide 2014-2023
  • Premium Statistic Share of radio in total ad spend worldwide 2014-2023
  • Premium Statistic Newspaper ad spending worldwide 2019-2023
  • Premium Statistic Share of magazines in total ad spend worldwide 2014-2023

Digital & mobile

5
  • Premium Statistic Digital advertising spending worldwide 2021-2027
  • Premium Forecast Digital Market Outlook: digital advertising spending worldwide 2018-2028, by format
  • Premium Statistic Digital ad spend growth 2022-2026, by format
  • Premium Forecast Digital Market Outlook: largest digital ad markets worldwide 2023
  • Premium Statistic Mobile ad spending worldwide 2018-2024

Agencies

8
  • Premium Statistic Most creative agency networks worldwide 2023
  • Premium Statistic Most creative advertising agencies worldwide 2023
  • Premium Statistic Top media & advertising holdings by new business revenue worldwide 2023, by type
  • Premium Statistic Publicis Groupe's net revenue 2008-2023
  • Premium Statistic WPP's revenue worldwide 2006-2023
  • Premium Statistic Omnicom Group revenue 2006-2023
  • Basic Statistic Interpublic Group's revenue 2006-2023
  • Premium Statistic Leading public relations (PR) agencies worldwide 2023, by fee income

Doing business

7
  • Premium Statistic Leading global advertising pitches 2023, by media spending
  • Premium Statistic Leading multi-market advertising pitches worldwide 2023, by media spending
  • Premium Statistic Growth of digital media budgets worldwide 2024, by format
  • Premium Statistic Expected change in selected traditional media budgets worldwide 2025
  • Premium Statistic Top advertising capabilities & media investments worldwide 2023
  • Premium Statistic Media with too much advertising according to marketers worldwide 2023
  • Premium Statistic Mobile app ad spending growth worldwide 2024
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FURTHER REPORTS

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