Social commerce in the Philippines

Statistics report on social commerce in the Philippines

Social commerce in the Philippines

This dossier presents data about the social commerce market in the Philippines. This dossier includes data on key performance indicators, platforms, social media advertising, as well as influencer marketing. Finally, it presents recent survey results on consumer behavior related to social commerce.

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Table of contents

Overview

4
  • Premium Statistic Social commerce as share of total e-commerce worldwide 2018-2028
  • Premium Statistic Leading social media platforms for shopping Asia 2023, by country
  • Premium Statistic Gross merchandise value of e-commerce Philippines 2019-2030
  • Basic Statistic Number of social network users Philippines 2017-2029

Key indicators

5
  • Premium Forecast Revenue of social commerce Philippines 2018-2028
  • Premium Forecast Social commerce share in total e-commerce market Philippines 2018-2028
  • Premium Forecast Social commerce user count Philippines 2018-2028
  • Premium Forecast Social commerce penetration rate Philippines 2018-2028
  • Premium Forecast Social commerce revenue Philippines 2024, by platform

Social media platforms

4
  • Premium Statistic Social media platforms market share Philippines 2023
  • Premium Forecast Facebook social commerce revenue Philippines 2018-2028
  • Premium Forecast Instagram social commerce revenue Philippines 2018-2028
  • Premium Forecast TikTok social commerce revenue Philippines 2018-2028

Social commerce advertising

6
  • Premium Statistic Social network advertising audience in Philippines 2024, by platform
  • Premium Statistic Advertising reach of Facebook Philippines 2024, by gender
  • Premium Statistic Advertising reach of Instagram Philippines 2024, by gender
  • Premium Statistic Advertising reach of TikTok Philippines 2024, by gender
  • Premium Statistic Leading sources to discover new brands or products Philippines Q3 2023
  • Premium Statistic Purchase frequency after viewing social media ads Philippines 2023

Influencer marketing

5
  • Premium Statistic Number of TikTok influencers Philippines 2023, by follower count
  • Premium Statistic Number of Instagram influencers Philippines 2023, by follower count
  • Premium Statistic Number of Facebook influencers Philippines 2023, by follower count
  • Premium Statistic Share of people who followed social media influencers Philippines 2023
  • Premium Statistic Impact of social media influencers on consumer buying behavior Philippines 2023

Consumer behavior

4
  • Premium Statistic Leading social media platforms for social commerce Philippines 2023
  • Premium Statistic Most purchased items on social media Philippines 2023
  • Premium Statistic Main reasons for shopping on social media Philippines 2023
  • Premium Statistic Main reasons against using social commerce Philippines 2023
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FURTHER REPORTS

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