Ride sharing: MOIA users in Germany

Consumer Insights report

Ride sharing: MOIA users in Germany

This report covers MOIA in the ride sharing market of Germany. Receiving up to four updates throughout the year, the report is based on data from the Consumer Insights Global survey, as of March 2025.


Topics include

  • Demographic profile
  • Consumer lifestyle
  • Consumer attitudes
  • Marketing touchpoints

Table of contents

Selected insights on ride sharing: MOIA users in Germany

  • There is a fairly even split of male and female MOIA users
  • Compared to other ride sharing users, MOIA users are relatively likely to live in a nuclear family
  • Tech or computers are relatively popular hobbies among MOIA users

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