Car rental: Avis customers in France

Consumer Insights report

Car rental: Avis customers in France

This report offers the reader a comprehensive overview of Avis customers in France: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Avis customers in France (''brand users'') against French car rental bookers in general (''category users''), and the overall French consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on car rental: Avis customers in France

  • Avis is more popular among Generation X than other car rental providers
  • Compared to other car rental providers, Avis has a relatively high share of male customers
  • Avis has a larger share of customers with a high income than other car rental providers
  • Avis customers are more likely to live in medium-sized towns than the average consumer
  • Safety and security is less important to Avis customers than to other car rental bookers

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