Apple App Store

Statistics report about the Apple App Store

Apple App Store

This report presents insights and statistics on the Apple App Store. It provides metrics on the available apps on the Apple App Store, iOS KPIs, as well as data on earnings and growth of iOS publishers worldwide. It also includes information regarding the most used software development kits (SDKs). Further statistics and comparisons between app stores can be found in Statista's app stores report, and in the Google Play Store report.

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Table of contents

Overview

5
  • Basic Statistic Annual number of global mobile app downloads 2016-2023
  • Premium Statistic Global mobile app consumer spending 2023, by region
  • Premium Statistic Appstores: quarterly growth of available apps Q2 2024
  • Premium Statistic Number of iOS and Google Play app downloads as of Q1 2024
  • Premium Statistic Global Google Play and Apple App Store app revenues 2024

Apple App Store metrics

8
  • Premium Statistic Apple App Store: number of available apps as of Q2 2024
  • Premium Statistic Apple App Store: number of available apps Q2 2024, by category
  • Basic Statistic Most popular Apple App Store categories 2024
  • Premium Statistic Apple App Store: growth of available apps Q2 2024, by category
  • Basic Statistic Apple App Store: quarterly growth of available apps as 2015-2024
  • Basic Statistic Apple App Store: number of available gaming apps as of Q2 2024
  • Premium Statistic Apple App Store: number of available medical apps as of Q2 2024
  • Premium Statistic Number of monthly Apple App Store app releases worldwide 2019-2024

Performance

6
  • Premium Statistic Leading global markets for Apple App Store app downloads H1 2024
  • Premium Statistic Leading global markets for mobile app revenue on the Apple App Store H1 2024
  • Premium Statistic iOS apps global retention rates H1 2024, by category
  • Premium Statistic Global iOS app retention rate Q3 2023
  • Premium Statistic iOS subscription apps global conversion rate 2022-2023
  • Premium Statistic Average price of paid iOS apps 2024

iOS app publishers and developers

6
  • Basic Statistic Mobile operating systems targeted by developers globally 2022-2023
  • Basic Statistic Revenue split for app stores worldwide 2024
  • Basic Statistic Global and EU revenue split on the Apple App Store worldwide 2024
  • Basic Statistic Total Apple App Store iOS developer payout 2014-2023
  • Premium Statistic Apple App Store terminated or blocked developer accounts 2023
  • Premium Statistic Rejected apps submitted to the Apple App Store 2023, by reason

Software development kits (SDKs)

5
  • Premium Statistic Leading mobile iOS app SDKs 2024
  • Premium Statistic Leading mobile iOS app analytics SDKs 2024
  • Premium Statistic Leading mobile iOS app ads and monetization SDKs 2024
  • Premium Statistic Leading mobile iOS app communication SDKs 2024
  • Premium Statistic Leading mobile iOS app attribution SDKs 2023

Data collection

5
  • Basic Statistic iOS apps that declared collecting global users private data 2024
  • Premium Statistic Reasons to collect mobile app data from global iOS users 2024
  • Basic Statistic Apps in selected categories collecting data types from global iOS users 2023
  • Premium Statistic Data collection among global most privacy demanding mobile iOS apps 2023, by type
  • Premium Statistic Data collection and tracking on global iOS apps 2023, by category

App Store content removal

5
  • Premium Statistic Apple App Store: mobile apps restored after appeal 2023, by region
  • Premium Statistic Apple App Store: mobile apps removed due to government requests 2023, by region
  • Premium Statistic Apple App Store: mobile apps removed 2023, by region
  • Premium Statistic Apple App Store: mobile apps removed 2018-2023, by violation
  • Basic Statistic Apple App Store: mobile apps removed 2023, by category

Spotlight: App Store Optimization (ASO)

8
  • Basic Statistic Apple App Store most popular day for app and gaming release update day 2024
  • Basic Statistic Apple App Store app updates 2024, by frequency
  • Premium Statistic U.S. Apple App Store mobile app install rates 2023 by category
  • Premium Statistic U.S. Apple App Store mobile app download conversion rates 2023, by category
  • Premium Statistic iOS apps and games leading in-app events in the U.S. 2023
  • Premium Statistic Title translation and localization among leading iOS apps in the U.S. 2023
  • Premium Statistic Metadata update among leading iOS app in the U.S. 2023, by frequency
  • Basic Statistic U.S. leading keywords searched on the Apple App Store 2022-2023
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