Digital advertising in Sweden

Statistics report on digital advertising in Sweden

Digital advertising in Sweden

This report has been compiled to provide statistical information about the digital advertising market in Sweden.

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Table of contents

Overview

6
  • Premium Statistic Digital advertising spending in Europe 2006-2023
  • Premium Forecast Digital ad spend in Western Europe 2024, by country
  • Premium Statistic Online advertising spending in Sweden 2015-2022
  • Premium Statistic Digital ad spend growth in Sweden 2021-2022
  • Premium Statistic Digital ad spend per capita in Sweden 2020-2021
  • Premium Forecast Digital advertising spending share in Sweden 2019-2028, by device

Formats

9
  • Premium Statistic Distribution of digital ad spend in Sweden 2022, by format
  • Premium Statistic Display ad spend in Sweden 2020-2022
  • Premium Statistic Video ad spend in Sweden 2016-2022
  • Premium Statistic Search ad spend in Sweden 2020-2022
  • Premium Statistic GoogleAds CPC in Europe 2023, by country
  • Premium Statistic Political ad spend on Google in the European Union & the UK 2020-2023
  • Premium Statistic Podcast ad spend in Sweden 2019-2022
  • Premium Statistic Podcast advertising effectiveness in Sweden 2021
  • Premium Statistic Most important marketing channels for brand building in Sweden 2021

Social media

7
  • Premium Statistic Social media ad spend in Sweden 2020-2022
  • Basic Statistic Social network usage of countries inside the European Union 2014-2021, by country
  • Premium Statistic Salaries of social media marketers in Europe 2023
  • Premium Statistic Number of brands followed on social media in Sweden 2021
  • Premium Statistic Preferred social media marketing content in Sweden 2021
  • Premium Statistic Social media actions of brand followers in Sweden 2021
  • Premium Statistic Reasons to stop following a brand on social media in Sweden 2021

Programmatic

3
  • Premium Statistic Programmatic ad spend in Sweden 2017-2028
  • Premium Statistic Programmatic ad spend growth in Sweden 2018-2028
  • Premium Statistic RTB transfers of Swedish consumer data 2021, by company

Consumer insights

6
  • Premium Statistic Attitudes towards advertising in Sweden 2022, by medium
  • Premium Forecast Gen Z attitudes to online advertising in Sweden in 2023
  • Premium Statistic Media with most relevant ads in Sweden 2021
  • Premium Statistic Effectiveness of online advertising in Sweden 2021
  • Premium Statistic Media with too many ads in Sweden 2021
  • Premium Statistic Frequency of ad blocker use in Sweden 2021
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