Ad-supported video-on-demand market in Europe

Statistics report on ad-supported video-on-demand (AVOD) in Europe

Ad-supported video-on-demand market in Europe

This report provides data on AVOD (ad-supported video-on-demand), giving information about usage growth and digital video advertising in Europe. The report also contains a chapter on major services and offers insights into consumer preferences.

Table of contents

Overview

4
  • Premium Statistic Revenue of AVOD worldwide 2017-2029, by region
  • Premium Statistic Digital video market: consumer spending in Europe 2013-2023
  • Premium Statistic AVOD revenues worldwide 2028, by platform
  • Premium Statistic Popularity of various video platform types using connected TV in Europe 2022

Ad revenues and expenditures

4
  • Premium Statistic OTT TV and movie revenue in Western Europe 2029, by source
  • Premium Statistic OTT TV and video revenue in Eastern Europe 2023-2029, by segment
  • Premium Statistic Fastest growing digital video ad markets in Europe 2023
  • Premium Statistic Video share of display ad spend in Europe 2023, by country

Services

5
  • Premium Statistic Ad revenues of AVOD platforms worldwide 2022, by region
  • Premium Statistic Number of ad-supported Netflix subscribers worldwide 2022-2027, by region
  • Premium Statistic Netflix ad revenue 2027, by type & region
  • Premium Statistic Total content viewing hours of various streaming services in the UK 2022-2024
  • Premium Statistic Interest in ad-based tier of Netflix and Videoland in the Netherlands 2023

Consumer behavior

8
  • Premium Statistic Most popular video content genres in Europe 2023, by platform type
  • Premium Statistic Streaming content on ad-supported or ad-free platforms in EU-5 2023
  • Premium Statistic Frequency of AVOD usage in the UK 2022
  • Premium Statistic Ad-supported streaming TV viewership in Sweden 2023, by generation
  • Premium Statistic Platforms used to watch TV and video content in Norway 2023, by generation
  • Premium Statistic Platforms used to watch TV and video content in Denmark 2023, by generation
  • Premium Statistic Preference towards ad-free versus ad-supported online TV in France 2023
  • Premium Statistic Growth of ad-supported video streaming consumption in Spain 2023
Report this content
FURTHER REPORTS

Recommended and recent reports

  • Online news in the United Kingdom (UK)

Recommended statistics

You may also be interested in...

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Statista report shop Go to reports
Contact

Get in touch with us. We are happy to help.

Meredith Alda
Sales Manager– Contact (United States)
Email
support@statista.com
Tel
+1 914 619-5895

Mon - Fri, 9am - 6pm (EST)

Yolanda Mega
Operations Manager– Contact (Asia)
Email
Tel
+65 6995 6959

Mon - Fri, 9am - 5pm (SGT)

Ayana Mizuno
Business Development Manager– Contact (Asia)
Email

Mon - Fri, 10:00am - 6:00pm (JST)

Lodovica Biagi
Director of Operations– Contact (Europe)
Email
Tel
+44 (0)20 8189 7000

Mon - Fri, 9:30am - 5pm (GMT)

Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Email
Tel
+1 212 419-5774

Mon - Fri, 9am - 6pm (EST)