Video live streaming services: Beyond LIVE users in South Africa

Consumer Insights report

Video live streaming services: Beyond LIVE users in South Africa

This report offers the reader a comprehensive overview of Beyond LIVE followers in South Africa: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Beyond LIVE followers in South Africa (''brand users'') against South African video live streaming viewers in general (''category users''), and the overall South African consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on video live streaming services: Beyond LIVE users in South Africa

  • Beyond LIVE is more popular among Millennials than other video live streaming services
  • Beyond LIVE is more popular among female video live streaming viewers than male video live streaming viewers
  • Beyond LIVE has a larger share of followers with a high income than other video live streaming services
  • Beyond LIVE followers are more likely to live in cities and urban areas than the average consumer
  • An honest and respectable life is less important to Beyond LIVE followers than to other video live streaming viewers

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