Consumers in Spain

Consumer Insights report

Consumers in Spain

This report offers a snapshot of Spanish consumers in 2024. Each chapter provides you with an edited selection of the most relevant results from the Statista Consumer Insights Global survey. The results include attitudes, usage and ownership data, as well as brand preferences from consumers, on relevant consumer topics.

The report is updated up to four times a year and includes time series showing how consumer attitudes toward the most relevant consumer issues have changed in recent years.

Table of contents

Topics of the report

  • Consumers in Spain
  • Marketing & social media
  • E-commerce & retail
  • Food & nutrition
  • Internet & devices
  • Media & digital media
  • Mobility
  • Finance & insurance
  • Health
  • Housing & household equipment
  • Travel
  • Services & eServices
  • Demographics

Design of the survey
  • Method: Online survey
  • Survey name: Consumer Insights Global survey
  • Region: Spain
  • Number of respondents: 12,172
  • Age of respondents: 18 to 64 years
  • Type of respondents: residential online population
  • Survey time period: July 2023 to June 2024

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