The eCommerce market category “Household Appliances” covers the online sale of long-lasting electronic home appliances. These are, for example, major domestic appliances “white goods” such as washing machines, dishwashers, refrigerators, and washer-dryers. Furthermore, the online sale of small domestic appliances such as coffee machines, espresso machines, food processors, microwaves, and vacuum cleaners belong to this market category. Electronic home appliances can be purchased via a variety of online platforms, including internet retailers, furniture stores, and electronic retailers. Market volume, market growth, and all monetary figures at store level refer to the annual eCommerce net sales after the deduction of returns.The analysis in this report is based on exclusive data from ecommerceDB.com, the Statista Digital Market Outlook, and the Statista Global Consumer Survey.
ecommerceDB.com gives insights into more than 35,000 online stores in more than 50 countries, including detailed revenue analytics, competitor analyses, market development, SEA budget, and other interesting KPIs.
The Statista Digital Market Outlook presents up-to-date figures on markets of the digital economy and is available for more than 150 countries.
The Statista Global Consumer Survey gives insights into the minds of more than 700,000 consumers in 55 countries. It is an international survey that covers more than 6,500 brands across 55 different countries.
Household Appliances online shoppers
- Online shopper characteristics
- Gender distribution
- Age distribution
- Online behavior
- Purchases by category
- Drivers of online purchases
The global Household Appliances eCommerce market- Market size
- Global eCommerce revenues
- Market structure
- Global eCommerce revenue distribution
Top Household Appliances eCommerce brands worldwide- Top brands worldwide
- Net sales distribution among the top 50 global Household Appliances eCommerce brands in 2021
- Top 10 Household Appliances eCommerce brands worldwide in 2021
- Household Appliances net sales share of top 10 global brands in 2021
- Growth and net sales of the top 50 global Household Appliances eCommerce brands in 2021
- Brand profiles of the top 5 global Household Appliances eCommerce brands in 2021
- Full list of the top 50 global Household Appliances eCommerce brands in 2021
Country analysis: top Household Appliances stores- Category impact
- Household Appliances relevance in the U.S.
- Household Appliances relevance in the UK
- Household Appliances relevance in Germany
- Household Appliances relevance in China
- Household Appliances relevance in France
- Top store landscapes in selected countries in 2021
- Top 5 Household Appliances online stores in the U.S.
- Top 5 Household Appliances online stores in the UK
- Top 5 Household Appliances online stores in Germany
- Top 5 Household Appliances online stores in China
- Top 5 Household Appliances online stores in France
- KPI analysis
- Payment methods offered by Household Appliances online stores in selected countries (U.S., UK, Germany, France)
- Shipping providers used by Household Appliances online stores in selected countries (U.S., UK, Germany, France)
- Shop software used by Household Appliances online stores in selected countries (U.S., UK, Germany, France)
Household Appliances online shoppers
- Gender distribution among online shoppers in 2022 – United States
- Gender distribution among online shoppers in 2022 – United Kingdom
- Gender distribution among online shoppers in 2022 – Germany
- Gender distribution among online shoppers in 2022 – China
- Gender distribution among online shoppers in 2022 – France
- Age distribution among online shoppers in 2022 - United States
- Age distribution among online shoppers in 2022 – United Kingdom
- Age distribution among online shoppers in 2022 – Germany
- Age distribution among online shoppers in 2022 – China
- Age distribution among online shoppers in 2022 - France
- Online purchase rates for various product categories in selected countries
- Top 5 reasons for online shoppers to buy products online
The global Household Appliances eCommerce market- Global Household Appliances eCommerce revenues in billion US$ from 2018 to 2026
- Country distribution of global eCommerce revenues in 2022 - Household Appliances
- Country distribution of global eCommerce revenues in 2022 - All Categories
Top Household Appliances eCommerce brands worldwide- Distribution of Household Appliances eCommerce net sales among the top 50 global Household Appliances eCommerce brands in 2021
- Top 10 Household Appliances eCommerce brands worldwide: 2021 eCommerce net sales in Household Appliances in billion US$, Household Appliances share, Growth 2020-21, and Main country
- Top 10 brands worldwide by total net sales: 2021 total eCommerce net sales in billion US$, Household Appliances share, Growth 2020-21, and Main country
- First-party Household Appliances eCommerce net sales and growth of the top 50 Household Appliances brands in 2021
- Number of brands among the top 50 Household Appliances eCommerce brands active in other categories
- Store profile of #1 brand in Household Appliances eCommerce: Brands’ eCommerce net sales in Household Appliances in billion US$ from 2019 to 2023
- Store profile of #2 brand in Household Appliances eCommerce: Brands’ eCommerce net sales in Household Appliances in billion US$ from 2019 to 2023
- Store profile of #3 brand in Household Appliances eCommerce: Brands’ eCommerce net sales in Household Appliances in billion US$ from 2019 to 2023
- Store profile of #4 brand in Household Appliances eCommerce: Brands’ eCommerce net sales in Household Appliances in billion US$ from 2019 to 2023
- Store profile of #5 brand in Household Appliances eCommerce: Brands’ eCommerce net sales in Household Appliances in billion US$ from 2019 to 2023
- Full list of top 50 Household Appliances eCommerce brands worldwide
Country analysis: top Household Appliances stores- Share of top stores in selected countries with 2021 eCommerce net sales in Household Appliances (U.S., UK, Germany, China, France)
- Share of top stores in selected countries with Household Appliances as main category by 2021 eCommerce net sales (U.S., UK, Germany, China, France)
- Top 5 Household Appliances online stores in the U.S.: Category eCommerce net sales in the U.S. in 2021, Category share of total net sales, Growth 2020-21
- Top 5 Household Appliances online stores in the UK: Category eCommerce net sales in the UK in 2021, Category share of total net sales, Growth 2020-21
- Top 5 Household Appliances online stores in Germany: Category eCommerce net sales in Germany in 2021, Category share of total net sales, Growth 2020-21
- Top 5 Household Appliances online stores in China: Category eCommerce net sales in China in 2021, Category share of total net sales, Growth 2020-21
- Top 5 Household Appliances online stores in France: Category eCommerce net sales in France in 2021, Category share of total net sales, Growth 2020-21
- Share of Household Appliances online stores among the top online stores in selected countries (U.S., UK, Germany, France) offering at least one payment method belonging to selected payment categories
- Share of Household Appliances online stores among the top online stores in selected countries (U.S., UK, Germany, France) working with selected shipping service providers
- Share of Household Appliances online stores among the top online stores in selected countries (U.S., UK, Germany, France) using selected shop software