Audio advertising in the United States

Statistics report on audio advertising in the United States

Audio advertising in the United States

This report has been compiled to provide statistical information about audio advertising in the United States.

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Table of contents

Overview

6
  • Basic Statistic Online advertising revenue in the U.S. 2000-2023
  • Basic Statistic Breakdown of U.S. online ad revenue 2023, by format
  • Premium Forecast Audio ad spend in North America 2017-2029
  • Premium Statistic Digital ad spend growth in the U.S. 2024, by format
  • Premium Statistic Advertising saturation in the U.S. 2022, by medium
  • Premium Statistic Media most negatively impacted by cookie deprecation in the U.S. 2022

Leading players

4
  • Premium Statistic Largest podcast advertisers in the U.S. Q1 2024
  • Premium Statistic Largest radio advertisers in the U.S. 2023
  • Premium Statistic Spotify ad revenue 2017-2027
  • Premium Statistic Number of Sirius XM subscribers in the U.S. 2011-2024

Radio advertising

5
  • Premium Statistic Radio station ad revenues in the U.S. 2006-2024, by type
  • Premium Statistic Digital share of radio ad revenue in the U.S. 2013-2023
  • Premium Statistic Radio local digital advertising revenue in the U.S. 2002-2023
  • Premium Statistic Leading radio advertiser industries in the U.S. 2022, by radio ad spending
  • Premium Statistic On-air radio and podcast ad spending per listener in the U.S. 2022

Digital audio advertising

4
  • Premium Statistic Digital audio ad spend in the U.S. 2016-2023
  • Premium Statistic Digital audio ad spend growth in the U.S. 2017-2023
  • Premium Statistic Share of digital in media budgets in the U.S. 2024, by format
  • Premium Statistic Digital audio services ad spend in the U.S. 2023-2027

Podcast advertising

7
  • Premium Statistic Podcast ad spending in the U.S. 2020-2026
  • Premium Statistic Podcast ad spend growth in the U.S. 2021-2026
  • Premium Statistic Podcast share in digital audio services ad spend in the U.S. 2019-2024
  • Premium Statistic Podcast ad revenue in the U.S. 2023, by industry category
  • Premium Statistic Podcast ad revenue in the U.S. 2021-2023, by genre
  • Premium Statistic Spotify podcast ad revenue in the U.S. 2019-2024
  • Premium Statistic iHeartMedia podcast ad revenue in the U.S. 2019-2024

Consumer perception

6
  • Premium Statistic Consumer perception of the amount of ads on selected channels in the U.S. 2023
  • Premium Statistic Top consumer preferences for digital audio ads in the U.S. 2023
  • Premium Statistic Podcast advertising effectiveness in the U.S. 2022
  • Premium Statistic Preferred podcast ad types in the U.S. 2023
  • Premium Statistic Podcast listeners' ad receptivity in the U.S. 2023
  • Premium Statistic Frequency with which adults avoided advertising in the U.S. 2023, by selected medium
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