Grocery stores: SPAR shoppers in Poland

Consumer Insights report

Grocery stores: SPAR shoppers in Poland

This report offers the reader a comprehensive overview of SPAR shoppers in Poland: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark SPAR shoppers in Poland (''brand users'') against Polish grocery store shoppers in general (''category users''), and the overall Polish consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

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Table of contents

Selected insights on grocery stores: SPAR shoppers in Poland

  • SPAR is more popular among Generation Z than other grocery stores
  • SPAR is more popular among male grocery store shoppers than female grocery store shoppers
  • SPAR has a larger share of shoppers with a high income than other grocery stores
  • 33% of SPAR shoppers live in large cities
  • Being successful is more important to SPAR shoppers than to other grocery store shoppers

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