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Consumer Insights data table
When thinking about online shopping and China, most people will probably think about online stores like Shein and AliExpress. Both online stores were founded in China and are nowadays well-known globally. But do Chinese consumers shop online at these stores, or do they prefer other stores? How do they choose where to buy and also what to buy online?
The Statista study “E-commerce” looks at what Chinese consumers think about online shopping and the big online stores. In addition, consumers were asked which products they buy online and where they buy it. Consumers were also asked about their product choice and what is important to them in online stores and online shopping. The survey also includes sections about delivery and payments options, as well as the general customer journey and social media & online shopping.
The data Table contains the complete tables for the survey including various column headings.
Topics of the survey
Top e-commerce brands
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