Car rental: Rentalcars.com customers in the United States

Consumer Insights report

Car rental: Rentalcars.com customers in the United States

This report offers the reader a comprehensive overview of Rentalcars.com customers in the United States: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Rentalcars.com customers in the United States (''brand users'') against U.S. car rental bookers in general (''category users''), and the overall U.S. consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on car rental: Rentalcars.com customers in the United States

  • Rentalcars.com is more popular among Generation Z than other car rental providers
  • A relatively high share of Rentalcars.com customers have a college degree
  • Rentalcars.com customers are more likely to live in cities with over 1 million inhabitants than car rental bookers in general
  • Pinterest is more popular among Rentalcars.com customers than the average car rental booker

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