Car insurance: Ergo customers in Germany

Consumer Insights report

Car insurance: Ergo customers in Germany

This report offers the reader a comprehensive overview of Ergo customers in Germany: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark Ergo customers in Germany (''brand users'') against German car insurance holders in general (''category users''), and the overall German consumer, labelled as ''all respondents'' in the charts. The report is updated quarterly and is based on data from the Statista Consumer Insights Global survey, an international survey that covers more than 15,000 brands across 56 countries.

Table of contents

Selected insights on car insurance: Ergo customers in Germany

  • Ergo has a high share of customers that are part of Generation X compared to the total online population
  • The education level of Ergo customers and car insurance holders are similar
  • Ergo customers are more likely to live in rural communities than car insurance holders in general
  • YouTube is more popular among Ergo customers than the average car insurance holder

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