This statistic depicts a survey conducted in 2019 in Japan about the effects of receiving personalized content provided by brands to consumers. During the surveyed period, almost 30 percent of respondents stated that they purchased the service or product after receiving personally relevant brand content, while 23 percent would recommend the product to other people.
Consumer behavior after receiving personalized content from brands in Japan as of January 2019
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Adobe. (March 13, 2019). Consumer behavior after receiving personalized content from brands in Japan as of January 2019 [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/999127/japan-attitude-consumers-personalized-brand-content/
Adobe. "Consumer behavior after receiving personalized content from brands in Japan as of January 2019." Chart. March 13, 2019. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/999127/japan-attitude-consumers-personalized-brand-content/
Adobe. (2019). Consumer behavior after receiving personalized content from brands in Japan as of January 2019. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/999127/japan-attitude-consumers-personalized-brand-content/
Adobe. "Consumer Behavior after Receiving Personalized Content from Brands in Japan as of January 2019." Statista, Statista Inc., 13 Mar 2019, https://www.statista.com/statistics/999127/japan-attitude-consumers-personalized-brand-content/
Adobe, Consumer behavior after receiving personalized content from brands in Japan as of January 2019 Statista, https://www.statista.com/statistics/999127/japan-attitude-consumers-personalized-brand-content/ (last visited November 18, 2024)
Consumer behavior after receiving personalized content from brands in Japan as of January 2019 [Graph], Adobe, March 13, 2019. [Online]. Available: https://www.statista.com/statistics/999127/japan-attitude-consumers-personalized-brand-content/
