Most popular shopping channels in Japan 2023

Published by C. Diep, Feb 20, 2024
Brick-and-mortar stores were the most popular shopping channels for consumer goods in Japan as revealed in a survey conducted in December 2023. Supermarkets led the ranking, with 80 percent of respondents stating that they frequent stores nearby to buy necessities. Convenience stores followed in second place, regularly visited by 42.2 percent of respondents.

Most popular channels to purchase consumer goods in Japan as of December 2023

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Release date

February 2024

Region

Japan

Survey time period

December 21 to 24, 2023

Number of respondents

5,000 respondents

Age group

15 years and older

Special properties

multiple answers were allowed

Method of interview

Online survey

Supplementary notes

Original question: "Where is the place you visit regularly to buy everyday products? Please choose up to three top options among the following."

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Statistics on " Shopping behavior in Japan "

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Other statistics that may interest you Shopping behavior in Japan

Overview

5

Expenditure

4

Offline and online

5

Payments

5

Purchase decision

4

Customer satisfaction

4

Sustainable shopping

4

Inflation

5

Further related statistics

10

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Statistics

Topics

Shopping behavior in JapanPersonal care in JapanFood retail in JapanSecondhand goods and reuse in JapanEmployment in Japan
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
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For single users
$199 USD
per month, billed annually 1
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  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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