Most used websites and online services by type in the UK 2024

68 percent of UK respondents answer our survey on "Most used websites and online services by type" with "Social media websites and apps". The survey was conducted in 2024, among 4,033 consumers.

Most used websites and online services by type in the UK as of December 2024

Characteristic	Share of respondents
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Number of respondents

4,033 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these types of websites and online services have you used in the past 4 weeks?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Social media usage in the United Kingdom (UK)

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