Smartphone usage for media-related activities in selected Nordic countries 2018

Smartphone usage for media-related activities in selected Nordic countries in 2018

CharacteristicAt least once a dayAt least once a week
Read the news 49% 24%
Watch short videos or live posts or stories 22% 26%
Stream/play music 19% 23%
Watch videos shared on instant messaging networks 14% 23%
Watch video news on news apps 13% 19%
Stream films and/or TV series 7% 14%
Listen to online radio 7% 12%
Watch TV-programmes on-demand via catch-up services 5% 14%
Created with Highcharts 7.2.2Share of respondents49%49%22%22%19%19%14%14%13%13%7%7%7%7%5%5%24%24%26%26%23%23%23%23%19%19%14%14%12%12%14%14%At least once a dayAt least once a weekRead the newsWatch short videos or live posts or storiesStream/play musicWatch videos shared on instant messaging networksWatch video news on news appsStream films and/or TV seriesListen to online radioWatch TV-programmes on-demand via catch-up services
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%
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Source

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Release date

October 2018

Region

Denmark, Finland, Norway, Sweden

Survey time period

2018

Number of respondents

4607*

Age group

18-75 years

Method of interview

Face-to-face interview

Supplementary notes

The source does not provide any information regarding missing percentage points to 100 percent

*The number of respondents was as follows:
From Sweden n=1,868
Norway n=977,
Denmark n=1,007,
Finland n=1,068

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Overview

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Companies

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Segment: Users

4

Segment: Operating systems

4

Consumption

0

Tablets

8

Further related statistics

10

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