This statistic illustrates the percentage of Instagram influencers who use the follow/unfollow method for growth worldwide as of December 2018, by profile size. According to the findings, the group of influencers that had the lowest rate of implementing this technique were those with over one million followers. Only 4.93 percent of influencers from this group utilized this technique, while in comparison influencers who had between 20 to 100 thousand followers had the highest usage rate with 28.4 percent.
Percentage of Instagram influencers who use the follow/unfollow method for growth worldwide as of December 2018, by number of followers
Source defines the follow/unfollow technique, aka, "mass following", as a method commonly used by influencers to find new followers. The mechanics of this method are as defined:
1. An influencer's account follows you, or likes, or posts a comment on Instagram.
2. You get a notification and follow them back.
3. They unfollow you after a couple of days.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
HypeAuditor. (February 20, 2019). Percentage of Instagram influencers who use the follow/unfollow method for growth worldwide as of December 2018, by number of followers [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/994828/instagram-influencers-use-follow-unfollow-method-profile-size-worldwide/
HypeAuditor. "Percentage of Instagram influencers who use the follow/unfollow method for growth worldwide as of December 2018, by number of followers." Chart. February 20, 2019. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/994828/instagram-influencers-use-follow-unfollow-method-profile-size-worldwide/
HypeAuditor. (2019). Percentage of Instagram influencers who use the follow/unfollow method for growth worldwide as of December 2018, by number of followers. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/994828/instagram-influencers-use-follow-unfollow-method-profile-size-worldwide/
HypeAuditor. "Percentage of Instagram Influencers Who Use The Follow/Unfollow Method for Growth Worldwide as of December 2018, by Number of Followers." Statista, Statista Inc., 20 Feb 2019, https://www.statista.com/statistics/994828/instagram-influencers-use-follow-unfollow-method-profile-size-worldwide/
HypeAuditor, Percentage of Instagram influencers who use the follow/unfollow method for growth worldwide as of December 2018, by number of followers Statista, https://www.statista.com/statistics/994828/instagram-influencers-use-follow-unfollow-method-profile-size-worldwide/ (last visited December 21, 2024)
Percentage of Instagram influencers who use the follow/unfollow method for growth worldwide as of December 2018, by number of followers [Graph], HypeAuditor, February 20, 2019. [Online]. Available: https://www.statista.com/statistics/994828/instagram-influencers-use-follow-unfollow-method-profile-size-worldwide/
