Leading industries in Colombia 2024, by estimated digital ad spend share

Published by
Julia Faria,
Jul 18, 2024

In June 2024, online stores accounted for an estimated five percent of the digital advertising spending in Colombia, making this segment the leading advertiser in the South American country. The software and applications sector followed with around 3.5 percent.

Leading industries in Colombia in June 2023, by estimated digital ad spend share

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Release date

July 2024

Region

Colombia

Survey time period

June 2024

Special properties

estimates; including display, video, and text formats on open web, social (Facebook, YouTube), and retail media, both on mobile and desktop devices; excluding search

Supplementary notes

The date of release is the date of access.

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Statistics on " Advertising in Colombia "

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Other statistics that may interest you Advertising in Colombia

Overview

8

Colombian overview

4

Digital advertising

8

Traditional media

7

Leading companies

8

Consumer insights

7

Further related statistics

20

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Statistics

Topics

Advertising in ColombiaAdvertising in North AmericaAdvertising in Latin AmericaAdvertising in BrazilAdvertising in Mexico
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
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Starter Account

For single users
$199 USD
per month, billed annually 1
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For teams of up to 5 people
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per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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