This statistic shows the share of consumers who are more likely to buy from retailers or brands who collaborate with influencers in Canada in 2019. Some 48 percent of Millennials and Generation Z respondents stated that they were more likely to purchase from a retailer or brand that collaborate with influencers.
Consumers who are more likely to buy from retailers or brands who collaborate with influencers in Canada in 2019, by generation
Release date was not stated in the source, the date provided is the date of access.
For the purpose of this statistic:
Traditionalists born 1922-1943
Boomers born1944-1964
Generation X born 1965-1981
Millennials born 1982-2000
Generation Z born 2000-present
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Retail Council of Canada. (April 4, 2019). Consumers who are more likely to buy from retailers or brands who collaborate with influencers in Canada in 2019, by generation [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/992693/effect-of-influencer-collaborations-on-retailer-brand-choice-canada-by-generation/
Retail Council of Canada. "Consumers who are more likely to buy from retailers or brands who collaborate with influencers in Canada in 2019, by generation." Chart. April 4, 2019. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/992693/effect-of-influencer-collaborations-on-retailer-brand-choice-canada-by-generation/
Retail Council of Canada. (2019). Consumers who are more likely to buy from retailers or brands who collaborate with influencers in Canada in 2019, by generation. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/992693/effect-of-influencer-collaborations-on-retailer-brand-choice-canada-by-generation/
Retail Council of Canada. "Consumers Who Are More Likely to Buy from Retailers or Brands Who Collaborate with Influencers in Canada in 2019, by Generation." Statista, Statista Inc., 4 Apr 2019, https://www.statista.com/statistics/992693/effect-of-influencer-collaborations-on-retailer-brand-choice-canada-by-generation/
Retail Council of Canada, Consumers who are more likely to buy from retailers or brands who collaborate with influencers in Canada in 2019, by generation Statista, https://www.statista.com/statistics/992693/effect-of-influencer-collaborations-on-retailer-brand-choice-canada-by-generation/ (last visited December 22, 2024)
Consumers who are more likely to buy from retailers or brands who collaborate with influencers in Canada in 2019, by generation [Graph], Retail Council of Canada, April 4, 2019. [Online]. Available: https://www.statista.com/statistics/992693/effect-of-influencer-collaborations-on-retailer-brand-choice-canada-by-generation/
