This statistic depicts the results of a survey into the leading brands for female consumers in Australia in 2019, by brand index score. During the period examined, Kmart had a brand index score of 61.5.
Leading brands for female consumers in Australia in 2019, by brand index score
Source doesn't provide survey type, age range or number of respondents.
Respondents were asked: overall, of which of the following brands do you have a positive or negative impression?
The source calculates the brand index score by using an average from the following categories; buzz, impression, quality, value. satisfaction, would recommend and reputation.
Individual category scores are calculated by subtracting negative feedback from positive.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
YouGov. (March 5, 2019). Leading brands for female consumers in Australia in 2019, by brand index score [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/990405/australia-favorite-brands-female-consumers-brand-index-score/
YouGov. "Leading brands for female consumers in Australia in 2019, by brand index score." Chart. March 5, 2019. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/990405/australia-favorite-brands-female-consumers-brand-index-score/
YouGov. (2019). Leading brands for female consumers in Australia in 2019, by brand index score. Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/990405/australia-favorite-brands-female-consumers-brand-index-score/
YouGov. "Leading Brands for Female Consumers in Australia in 2019, by Brand Index Score." Statista, Statista Inc., 5 Mar 2019, https://www.statista.com/statistics/990405/australia-favorite-brands-female-consumers-brand-index-score/
YouGov, Leading brands for female consumers in Australia in 2019, by brand index score Statista, https://www.statista.com/statistics/990405/australia-favorite-brands-female-consumers-brand-index-score/ (last visited November 17, 2024)
Leading brands for female consumers in Australia in 2019, by brand index score [Graph], YouGov, March 5, 2019. [Online]. Available: https://www.statista.com/statistics/990405/australia-favorite-brands-female-consumers-brand-index-score/